IABC Philadelphia

06/24/2026

Handling public is inherently risky. An Ill-conceived response can turn a situation into a . On July 9, learn to differentiate between real and manufactured outrage and how to create a strategic response that builds public . https://www.iabcphiladelphia.org/how_to_handle_public_outrage_real_and_manufactured

06/16/2026

While handling public outrage is risky, it's also an opportunity to build trust. In our July 9 webinar, we'll discuss ways to distinguish between real and manufactured and present a tool to help you decide whether to respond. https://ow.ly/eHVi50ZbPXG

06/15/2026

Shel Holtz recently joined us to discuss how can turbo-charge research for communicators, from horizon-scanning policy shifts to tracking issues, sizing up competitors, prepping leaders, and responding to . https://vimeo.com/1183106519?share=copy&fl=sv&fe=ci

April 14, 2026 - Shel Holtz

06/02/2026

When you switch from an mindset to an AI mindstate, you treat AI as a transformational partner rather than an outside tool, says Sara Miller in this exclusive IABC Philly article. https://ow.ly/nZ6r50Z6CKk

05/28/2026

The gap between ambition and AI ex*****on has never been wider. As a communications leader, you are uniquely positioned to close it. On June 8, learn how to move from AI Curious to AI Confident. https://ow.ly/OHX550Z5ek6

05/13/2026

You have the right information, benefits, and prospects, but your messages aren't resonating. On May 21, discover common, costly communication errors that tank campaigns and easy ways to overcome them. https://www.iabcphiladelphia.org/7_mistakes_communicators_make

04/28/2026

What 7 mistakes are you likely making with messages? On May 21, learn how to fix them and increase your . https://ow.ly/3Mz550YR218

04/07/2026

Join us on April 14 when Shel Holtz will reveal ways to create prompts that keep you honest, build reusable research assistants, choose the right copilot, and more. https://ow.ly/U8Yo50YF6Ou

04/03/2026

Rob Biesenbach recently joined the IABC webcast to deliver an interactive, example-filled presentation on . In the video, he discusses ways to create captivating campaigns, deliver the big picture and more. https://vimeo.com/1166084395

04/02/2026

Meet your new communications research partner: . On April 14, learn to build reusable research assistants, choose the right copilot for the job, and more. https://www.iabcphiladelphia.org/meet_your_new_communications_research_partner_generative_ai