WENDER WEIS FOUNDATION for CHILDREN since 1994 has been committed to improving self-esteem and self-confidence of children living in underserved communities across the SF Bay Area. When children believe in themselves, they are able to develop the emotional, social, and physical skills that allow them to lead healthy, motivated, and inspired lives. We donate proceeds from our fundraising efforts to local outreach programs bridging the gap for children with inspiring opportunities. From responsibility to trust to cooperation to gratitude, our goal is to play role in building character in the next generation. With over a two decade legacy we are known for sustaining and advancing impactful youth and family programs. We rally philanthropists, educators, coaches, legislatures, and superheroes alike to inspire kids. We distribute grants to sports teams, after school programs, hospitals, shelters and environmental agencies. Investment criteria is focused on quality of programs and lives touched. EXPERIENCES . Each year we host two in person events, Holiday Heroes and Children’s Champions, along with a myriad of other community activities throughout the year, expose children to wonder and possibility in their own lives.