12/12/2025
We're thrilled to share that Social Creatures has been selected for OpenAI Foundation's People-First AI Fund to build a companion app to our Bonded by Baby program! The app will be an AI-powered, community-co-designed tool that extends our postpartum social health model beyond the walls of the clinic.
Co-developed with parents, clinicians, and scientists, and built in partnership with Whitelabel, Bonded by Baby will provide:
-24/7 access to science-backed, clinician-vetted information on postpartum health and parenting
-Personalized self check-ins that help parents monitor their postpartum health and access appropriate support pathways
-Opportunities for local peer and clinician connection grounded in our place-based Bonded by Baby model
-AI literacy + safeguards to ensure technology never replaces human connection, but strengthens it
This work reflects our mission to advance social health by ensuring parents have continuous access to the relationships, information, and community support that protect mental and physical health. By extending our Bonded by Baby model beyond the clinic, the app helps close the gaps in postpartum care that contribute to loneliness, depression, and anxiety and supports more equitable health outcomes for families.
We’re deeply grateful to our funders, American Heart Association's Social Impact Fund, The Robin Hood Foundation, van Ameringen Foundation, Inc., and Pinterest for their early support of Bonded by Baby. Their catalytic investment helped position us for this moment.
We're excited for what’s ahead as we build tools that help connect and care for families in the moments they need it most.
https://openai.com/index/people-first-ai-fund-grantees/
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