Monterey Peninsula Foundation is the host of the AT&T Pebble Beach Pro-Am on the PGA TOUR and the PURE Insurance Championship, a PGA TOUR Champions tournament. Proceded from these two events are donated to local charities in the Monterey, Santa Cruz and San Benito Counties. Monterey Peninsula Foundation awards grants to nonprofit organizations that benefit the community in the focus areas of Arts
& Culture, Community & Environment, Education, Health & Human Services, and Youth. The Foundation's geographic funding area includes Monterey, Santa Cruz and San Benito Counties in Central California, with limited grants to organizations in Northern California. Our mission is “to enhance the quality of life in Monterey County and surrounding areas through the strategic disbursement of charitable funds generated by hosting the AT&T Pebble Beach Pro-Am and the PURE Insurance Championship.”
With close to 80 years of expertise in managing world-class golf events and charitable giving, Monterey Peninsula Foundation leverages the game of golf into positive community change. Our mission is two-fold: To host the most remarkable tournaments for players, spectators, sponsors, and volunteers, and to focus the philanthropy made possible by the tournaments to enhance the quality of life across Monterey, Santa Cruz, and San Benito Counties. Through the creation of world-class golf experiences, Monterey Peninsula Foundation generates and distributes funds across a wide spectrum of initiatives which effectively address social needs and impact the community.
