04/21/2026
We were honored to be part of something special last week.
Columbia Bank hosted Charting What's Next, a client appreciation event celebrating the businesses and community partners shaping Southern Oregon's future. They didn't just say thank you. They built a conversation that actually mattered.
The evening featured a live panel with Jessica Ayres, Medford City Council President, and Warren Ng, City of Medford Economic Development Director, and was moderated by Bonnie Vieira, VP, Healthcare Business Development Officer of Columbia Bank Healthcare Division. The panel fielded bold questions about regional opportunity, workforce shifts, hidden strengths, and where Southern Oregon is headed over the next 3 to 5 years. Honest answers. Real momentum.
SOREDI was also invited to share about our new Regional Economic Data Explorer Dashboard. Track key indicators, spot trends, and make informed decisions about what's next for our region and your business.
👉 Explore it here: https://soredi.org/autom-insights/
Thank you Columbia Bank for investing not just in businesses, but in the conversations that move our whole community forward. We're proud to be at that table.