06/08/2026
A repeating mantra in our organization: we are working to revitalize our downtown one building, even one brick at a time. Every small improvement leads to another larger improvement. And when those improvements catch the eye of a potential investor or entrepreneur, things start to happen. We are so excited to see some of our core buildings changing hands, getting restored, and being put to use as business destinations once again. Shout out to Tonya Perkins, Jodi Kjellberg, and Jordan Koushkouski, we are cheering you on!!!
âWhy would you move here?â
âWhy would you want to start a business here?â
âWhy would you renovate a building here?â
I hear these questions in a lot of places I visit. People asking them of their own community, about their own home.
Thatâs not pessimism or realism either, but low civic self-esteem and itâs plaguing too many of our places.
The problem with low civic self-esteem is that it canât be fixed with the typical approach. There are no technical solutions that lift self-esteem. All the grant money in the world canât make a community like itself. Even the best plans canât force a town to believe in itself.
Cities donât behave like machines. They behave like people. Because cities are made of people, not parts.