The Hermosa 24

05/22/2014

We just launched our new sports nutrition and wellness website at www.feedthemachine.com. The new site not only offers pre-selected high quality products but it also focuses on quality content to help athletes and fitness enthusiasts make better nutrition and wellness decisions. We're adding content daily so if you want to keep abreast of the latest science and products visit the site and follow us at Feed The Machine

04/13/2013

It is with great disappointment that I announce the 2013 Hermosa 24 Ultramarathon has been CANCELLED. Please see www.hermosa24.com for an explanation.

Huge apologies to all that have been training their butts off.

We are hopeful that an event in 2014 will happen.

Cheers.

The Hermosa 24 Ultramarathon - 24 Hours of Running on Soft Sand in Hermosa Beach California for solo and relay teams

03/29/2013

H24 athletes, want an energy boost without any artificial ingredients or unnecessary calories, then try Fein. Fein is pure caffeine in powder form you can add to any drink, even H20, without adding any taste. We've tried it many times before bringing it in the store and found it incredibly effective and convenient to use. We think many of you will benefit from Fein during the H24, it's a lot better than coffee or caffeine pills loaded with artificial ingredients. Check Fein out:
www.feedthemachine.com/manufacturers.php?manufacturerid=42

Sport Nutrition for Endurance Athletes - Endurance sports nutrition products and supplements for extreme sports performance, muscle recovery, xtreme performance, xtreme fitness, and endurance training.

03/25/2013

Interesting new study explained by our friends at Phase IV suggesting that low intensity workouts have amazing benefit in terms of fat utilization compare to short high intensity workouts. This flies in the face of recent suggestion that high intensity workouts suffice. We Feed The Machine believe that in order to perform at your best, you need both for health and fitness. http://www.phase-iv.net/node/434

Phase IV is a leading health and fitness company, designing excercise and nutrition strategies to transform your physiology. Dedicated to improving the wellbeing and lifestyle for people of all ages and abilities. Empowering you with actionable solutions to achieve your goals.

03/12/2013

The new Nuun Hydration flavors arrived at Feed The Machine. Amazing taste and all the electrolytes you need during your workouts. Cherry Limeade (caffeinated), Watermelon, and Lemonade. Be one of the first to try them out:
http://www.feedthemachine.com/nuun-active-hydration-2-pack.html

nuun electrolytes is portable, balanced, refreshing, and simple.we spent years researching the levels of electrolytes needed for the product to be absorbed the quickest and to provide optimal salt balance to prevent cramping and maximise hydration.

12/13/2012

H24, more holiday deals from our store. Enjoy 30% off FLUID Performance and Recovery Drinks until Monday Dec 17. Fluid makes some high quality and great tasting sports drinks for athletes. Stock up for 2013:
http://www.feedthemachine.com/nehp-fluid/

Nutritional Energetics and Human Performance, LLC is a dynamic sports nutrition company serving the needs of recreational, active and competitive athletes. We provide honest, purposeful, and progressive products based on peer reviewed scientific research.

12/05/2012

H24 participants, Feed The Machine has a big sale this week on a broad range of top notch endurance nutrition products. 30%-50% off ... stock up for 2013.
http://www.feedthemachine.com/clearance/

clearance sport supplements, endurance sports nutrition, endurance sports nutrition supplements, energy drink, energy bars, energy gel, protein powder, protein drink, carbohydrate drink, carbohydrate powder, electrolytes, multivitamins, minerals, antioxidants, amino acids

12/01/2012

Hey sand runners, enjoy 15-20% off all Hammer Nutrition products until Dec 14th at Feed The Machine. This is the only time of year this amazing line of sports fuels and supplements are available at a discount. Enjoy!
http://www.feedthemachine.com/hammer-nutrition/

Sport Nutrition for Endurance Athletes - Endurance sports nutrition products and supplements for extreme sports performance, muscle recovery, xtreme performance, xtreme fitness, and endurance training.

07/06/2012

07/06/2012

I'm finally back home and took care of the videocam footage for anyone interested. I must warn you that the files are plenty and large and EXTREMELY boring. You will use at your own risk!

https://hermosa24.com/index.php?option=com_content&view=article&id=85&Itemid=114

I am sad to say, but that wraps up a hyper-successful 2012 Hermosa 24. The wheels are already turning for next year. Big ideas, big plans, and a million reasons to tell everyone you know. June 29-30, 2013 - IT'S ON!

The Hermosa 24 Ultramarathon - 24 Hours of Running on Soft Sand in Hermosa Beach California for solo and relay teams

07/04/2012

Check out this great article that came out today in Easy Reader: http://www.easyreadernews.com/53607/sweeney-guinness-world-record-sand-running/

running - Manhattan Beach native Patrick Sweeney crosses the finish line at the Hermosa 24 ultramarathon, breaking his own Guinness World Record for Distance Runnin

07/03/2012

CBS coverage of Hermosa 24:

http://losangeles.cbslocal.com/video/7458026-24-hour-run-raises-money-for-hermosa-beach-schools/ #.T_ItCztBvtY.facebook

Patrick Sweeney of Manhattan Beach took first place in this weekend's Hermosa 24. Rob Schmitt reports.