Cowboy Entrepreneur Foundation, P. O. Box 62, Fredericksburg, TX (2026)

12/02/2025

It’s 🤠❤️
Today, we’re inviting you to stand with the Cowboy Entrepreneur Foundation as we support cowboys, ranch families, and members of the Western community facing hardship.

From injured riders to families navigating loss, your generosity helps provide emotional, financial, and spiritual support when it’s needed most.

Every donation—big or small—makes a real impact.
Every share helps us reach one more family in need.
Every heart matters.

Join us in honoring the Western way of life and giving back to the people who keep it alive.
👉 Donate or learn more at cowboygive.org

Thank you for riding with us. 🤍

07/18/2025

Thank you to everyone who entered our photo contest last month, your entry and support is greatly appreciated.

Shoutout to our top 3 winners!

07/11/2025

To help those affected in our Texas community, we are shifting 100% of our donations to help those impacted by the recent floods in central Texas!

Please help in anyway you can by going to our link in bio! Pray for Texas and thank you for your support!

06/20/2025

We’re excited to welcome Glen Wagstaff to our board!

Glen is from Southern California graduating from USC. Glen is a managing partner at Inter Vivos which is the nations largest estate planning law firm based in Utah. As a father of five and award-winning attorney, Glen brings years of global experience helping families protect their legacies. Now based in Utah, his work spans across the U.S. and internationally.

06/05/2025

Our first photo contest 📸 is running now until June 30th! See details and enter now on our website with your best western photo! We are requesting $10 donations to help support our mission.

05/26/2025

We are happy to introduce our new board member Jay Holcomb!

Jay is a rancher, entrepreneur and US Army Veteran. He currently owns a cow/calf operation known as Sky Nine ranch in Arizona. He also owns Sky Nine Rodeo which focuses on rodeos concerts highlighting the western way of life. He is from Texas but now resides in Utah. Thank you Jay for joining the board as we are excited to have you. Check out our link in bio for more information!

12/31/2024

- The Cowboy Entrepreneur Foundation - Introducing our incredible board of directors -

Meet our amazing president Melanie Graf! is a distinguished figure in sales, coaching, speaking, and leadership. As the CEO and Founder of Excellence Daily, she is a Top Success Coach for Fortune 500 Companies, successful Realtor, an award-winning international speaker, and a TEDx presenter. Melanie’s passion lies in empowering individuals to achieve personal transformation, unlocking their full potential to increase profitability and fulfillment in their lives and careers.
Her expertise spans industries and borders, training western athletes, corporate leaders, entrepreneurs, and sales professionals globally. At her picturesque Redbud Falls Ranch, Melanie offers a one-of-a-kind Mastermind Coaching experience, blending the power of nature and equine connections to inspire joyful success.
Melanie’s dedication to service extends to her role as President of the Cowboy Entrepreneur Foundation. Working alongside a talented board and advisors, she is committed to raising awareness and support to provide much-needed assistance to Western sports athletes, their families, and others navigating difficulties. Her heart for helping those in need resonates in every aspect of her work, reflecting her mission to uplift and transform lives.
A seasoned speaker and interviewer, Melanie has shared the stage with notable figures like Cole Hauser, who plays Rip Wheeler on Yellowstone. Her podcast, Spurring Champions to History, features insightful conversations with Western sports athletes, trainers, and industry leaders, uncovering the personal stories behind their success both in and out of the arena of life.Melanie’s own story is one of triumph over adversity. In her TEDx talk, Horse Power: Healing Through Grief and Beyond, she shares her deeply personal journey of healing, illustrating how she and her horse supported each other through painful experiences. Her compassion for others affected by grief—especially within the Western sports community—drives her commitment to helping them find hope and strength. Beyond her professional life, Melanie is a proud mother of six, a board member of the Cross Timbers Equestrian Trail Association, and a dedicated short-term rental host. She is also a competitive equestrian, celebrating her horse’s achievements as 6th Place in the American Quarter Horse Association Cutting competition and 2nd Place in the World Cutting Horse Association standings in 2024.

12/24/2024

- The Cowboy Entrepreneur Foundation - Introducing our incredible board of directors -

Meet our amazing executive Director of the CEF, Steve Reily. Steve is a seasoned non-profit leader and arts administrator with over 30 years of experience in fundraising, management, and creative direction. A native Texan, Steve holds an MA in Arts Administration from the University of Kentucky and has a proven track record of revitalizing organizations and expanding their impact.

Steve’s leadership roles include serving as Executive Director of the Fredericksburg Theater Company, where he eliminated post-COVID debt, expanded the annual budget by 35%, and increased audience attendance by 33%. As Director of Development for the Admiral Nimitz Foundation, he led initiatives that raised record-setting funds and advanced large-scale educational and capital projects.

Steve has also contributed to the Texas Commission on the Arts, serving on grant evaluation panels for Arts Respond Project and Arts Create Grants. His hands-on experience spans directing, producing, and designing for hundreds of theatrical productions, with notable credits in Chicago and Texas.

In addition to his leadership role at the Cowboy Entrepreneur Foundation, Steve produces the Cowboy Entrepreneur podcast, founded and hosted by his good friend Scott Knudsen. The podcast highlights the Western lifestyle and its broader cultural impact, bringing compelling stories to listeners worldwide.

Passionate about community engagement and storytelling, Steve also prioritizes his personal well-being through a dedicated focus on nutrition and exercise. When he’s not working, he enjoys painting, writing, playing guitar, watching classic films, and cheering for his beloved Ole Miss Rebels (BFA). He is a proud father of two, Morrigan and Noah.
Check out Cowboygive.org for more

12/17/2024

- The Cowboy Entrepreneur Foundation - Introducing our incredible board of directors -

Jodi Dallman Cornelison () is a marketing professional with more than 30 years of experience in the global agriculture industry. She has extensive knowledge in managing brands and partnering with companies in the western lifestyle and outdoor industries. Over the years, she has worked with and volunteered for numerous charities, including equine therapy. She has witnessed the incredible positive impact horses have on individuals in need of healing.

Jodi is a true patriot with a passion for honoring and recognizing the brave men and women that have served, and are serving, in our armed forces or as first responders. She is the founder of the national “Bucks for the Brave” program that gets veterans and retired first responders into the outdoors. The life-changing experience provides the comradery they’ve been missing in the civilian world, cultivates life-long friendships and helps bring some healing to the hearts and minds of our true American heroes.

Jodi is no stranger to the impact that life altering events can have on families. In 2017, her father was in a motorcycle accident that caused extensive leg injuries and permanently in a wheelchair. The family had to make significant changes to their home in order to accommodate her dad’s new way of life. Then in 2022, her beloved husband suddenly passed away so she understands the extreme heartache and financial strain that can come from an unexpected tragic loss.

Jodi’s servant’s heart, ability to relate with others and passion for helping individuals in need, drew her to the Cowboy Entrepreneur Foundation. She is empowered by CEF’s mission and vision and looks forward to leveraging her skills of cultivating relationships and bringing brands together to help improve the lives of those in need of physical, emotional or spiritual healing.

Check out Cowboygive.org for more

12/10/2024

- The Cowboy Entrepreneur Foundation - Introducing our incredible board of directors -

is a committed member of the Board of Directors for Cowboy Entrepreneur Foundation, driven by a profound passion for supporting individuals and families during challenging times. This passion stems from a deeply personal experience—the resilience and healing journey that followed their father’s life-altering motorcycle accident. The family faced numerous obstacles and had to find creative resolutions to rebuild life while addressing their father’s new needs.
With over 20 years of experience as a corporate paralegal and contracts specialist, Tori offers her legal expertise to support the Board and help families in need navigate complex situations. Tori’s strong connection to the Western and agriculture industries further fuels her dedication to the organization’s mission of promoting horsemanship and the Western lifestyle as therapeutic and healing options.

Tori believes in uniting brands, companies, and individuals to provide financial, emotional, and spiritual support, ensuring that those in need receive the resources and care necessary to heal and thrive.
Stay tuned as we continue to roll out more of our amazing board of directors, and ambassadors

Check out Cowboygive.org for more

12/03/2024

- The Cowboy Entrepreneur Foundation - Introducing our incredible board of directors -

As Executive Director of , Matt Monroe is responsible for all aspects of program and event development and production as well as overseeing all marketing and advertising efforts. He was formerly the Director of Marketing for the Mustang Heritage Foundation.

Prior to that, Matt was an award-winning advertising agency art director in Dallas and Chicago. He worked at national advertising agencies on clients such as American Airlines, Frito-Lay, Coors Beer, Verizon, and JCPenney. He is a Clio award winner, listed in “Who’s Who in American Advertising”, nominated to Adweek Magazine’s Creative All-Star Team as National Television Art Director of the Year.

Stay tuned as we continue to roll out more of our amazing board of directors, and ambassadors

Check out Cowboygive.org for more

11/26/2024

Born & raised in South Dakota, has a natural passion for agriculture and the western way of life that’s been instilled from a young age. With appreciation for the sport of rodeo and putting it into play on screen, Karlee has used her skill set learned at school and various roles throughout the industry to capitalize on television production and bring rodeo to the major platform. With education being a major focus for Karlee, she takes any opportunity to learn from others. Karlee spent time with Bass Pro Shops producing photoshoots & national commercials to expand her knowledge, and recently brought that back to the western world, becoming the Executive Producer of Cowboy Channel.

She understands that a girl in her 20s with a dream for media production and the love for the land and cowboy way of life, there’s always a story to be told. It’s hard to find your place in this industry and make a name for yourself and Karlee has done that. She has produced the broadcast on some of the biggest events of 2023 such as the Inaugural Governor’s Cup, Larry Mahan Memorial, launching the Cowgirl Channel to Executive Producer of the National Finals Rodeo Shows. Karlee’s dedication has led to multiple prestigious broadcast awards including Cynopsis Best of the Best in Sports Programming and the PRCA Excellence in Broadcast Journalism.

Karlee comes from a family of 3 girls, where her family was heavy in horse training, going through high school rodeo and so many weather conditions, her understanding of this lifestyle is incomparable. Her need to put the industry on an ever going platform is important and to highlight those who make a difference.

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