08/19/2026
Before the exam. Before the scan. Before anyone tells you what’s actually wrong.
More hospitals and provider offices are asking families to pay up front, sometimes thousands of dollars, before care happens. KFF Health News recently reported that providers now collect roughly a quarter of what they expect a patient to owe before the visit. A few years ago that number was closer to 15 percent.
What’s driving it isn’t a mystery. Deductibles keep climbing. The average ACA marketplace deductible jumped 37 percent this year, to $3,786. Employer family coverage sits right around the same spot. When plans leave that much on a family’s tab, providers start collecting earlier, and people end up self-insuring in everything but name.
And it isn’t working for anyone. Uncollected patient debt is still rising. Families are still walking away from care they can’t prepay.
The fix isn’t a smarter deposit policy. It’s affordable, comprehensive coverage that takes the patient out of the financial equation before a bill ever exists. 💙