10/28/2011
The most intersting presentation was the most unlikely. The presentaiton by Mike Lynch Managing Director of NASCAR Green Innovation. Mike outlined NASCAR's efforts in promoting sustainability. The surprising part was that NASCAR's challenges are the same for any organization and include education, behavior modification, and creation of sustainable practices. http://www.nascar.com/video/cup/2010/post_race/highlights/10/16/cup_cha2_nascar_ethanol.nascar/index.html
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