09/29/2026
SEND ME.
The Black 6 Project is proud to launch The Black 6 Project Ruck Club — a community built around fitness, service, and the willingness to step forward when something difficult needs to be done.
“Send Me” is more than a slogan.
It is the principle of volunteering to do the hard work in service to others — especially when others may hesitate because of the risk of failure, a lack of empathy, or disbelief in the sacrifice required.
It means showing up.
For your community.
For the person next to you.
And sometimes, for yourself.
Rucking gives us a simple way to put that mindset into action. Add an appropriate amount of weight to a backpack and walk.
It can help build strength and endurance while remaining lower-impact than running. It gets us outdoors, creates time to clear our heads, and gives us a way to challenge ourselves physically and mentally without requiring an expensive gym membership or specialized equipment.
And beginners are welcome.
Start light. Build gradually.
Earn the weight. Don’t rush the weight.
🎃 FIRST CHALLENGE: MONSTER MILES
From October 1–31, members of The Black 6 Project Ruck Club will compete to accumulate the most rucking miles on Strava.
🏆 The Top 3 distance finishers will receive prizes from Black 6 Coffee and Black 6 Project apparel.
You don’t have to be competing for the podium to participate. Every mile is an opportunity to move, improve, and be part of the community.
Follow The Black 6 Project Ruck Club on Strava, join the challenge, and start logging your miles October 1.
We carry weight together.
We challenge ourselves together.
We serve together.
When the challenge comes:
SEND ME.
