10/16/2026
Back is Best! 🌙
Putting babies to sleep on their backs can reduce the risk of sudden unexpected infant death (SUID) by 50% or more.
Did you know? Products marketed to prevent SUID, including pillows, wedges, and inclined sleep products, are not proven to prevent SUID and may pose serious safety risks.
Always place babies on their backs on a firm, flat, level sleep surface with a fitted sheet and no other items in the sleep space.
For every nap. For every bedtime. Every time.
A simple step can save precious lives.