11/02/2026
Katie Clements (Katie Clements) never planned to run an advertising agency. She wanted to make things. More specifically, she wanted to paint, until her parents informed her they weren’t paying tuition for that. So she minored in painting instead, studied graphic design at Ball State, and began the long progression from designer to art director to creative director.
Today, Clements is a partner and co-president of CVR (CVR Advertising), the 116-year-old Indianapolis advertising agency where she has spent more than a decade. She shares the top job with Blake Lofgren, her longtime colleague and fellow partner, as the two take on the next generation of leadership at one of Indiana’s oldest creative businesses.
The job looks different these days. Clements estimates only about 20 percent of her time is still creative; the rest is largely meetings, leadership and figuring out what an independent agency needs to become next.
📲 Read our full November Digital Cover Story at the link in bio.
Photography: Jay Goldz Indianapolis photographer
Style: Katie Marple
Cover Design: Jacob Chaves
MUA: Deetra Johnson/Happy Beauty Diva
Lighting: Corey Tindall
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