05/04/2026
We are honored to feature Julie Martinez, CMP, CMM as part of the SITE Texas Past Presidents series.
Julie served as President of the SITE Texas chapter in 2010, President-Elect in 2009, and Co-Director of Education in 2008 & 2009.
Her term as President came during a lean stretch for the chapter — 42 members and a modest budget. But that didn’t slow the board down. They worked hard to grow membership and raise the chapter’s profile, and the results spoke for themselves.
A highlight from Julie’s presidency was the inaugural SITE Texas Education Summit. Pulling it together on a tight budget was no small task, but the event delivered. When Bill Boyd, former SITE International President and a key mentor to Julie, remarked that it was one of the best educational events he had ever attended, it meant everything to the team. The SITE Texas Summit went on to become an annual event.
Julie also submitted the chapter for SITE’s Chapter of the Year award. In her words: “To even be considered was such an honor. We were a small chapter, and each of us upheld the SITE standards and had a great passion for our industry and promoting continued education around the incentive market.”
Some of her most memorable moments were quieter ones — a small group of board members crowded into a corner booth at a restaurant, mapping out big plans for the year ahead. By the time the holiday event came around, those plans had become reality.
“Knowing that the chapter has grown into the success it is today warms my heart,” Julie reflects.
SITE Texas today is a reflection of people like Julie who showed up and put in the work. Thank you for the leadership and dedication that shaped the SITE Texas chapter into what it is today.
