10/01/2025
This year, more than 316,000 women will hear the words: you have cancer. Treatment may help you survive, but awareness is what helps you live with power and protect what matters.
Awareness means knowing your family history, understanding your risk factors, and keeping up with screenings. It also means having protections in place for the people who depend on you. That includes disability insurance, savings, and updated beneficiaries.
At the Tasha Brown Foundation, we believe awareness also means preparing financially through entrepreneurship. When illness interrupts a paycheck, a side hustle or business can be the lifeline that keeps a family stable.
Here’s the reality. Black women are 38 percent more likely to die from breast cancer than White women. Native women have seen no improvements in survival rates in thirty years. Asian American women are being diagnosed at faster rates every year. These disparities are not about our bodies. They are about systems, access, and equity.
Awareness is about more than ribbons and walks. It is about resilience. It is the reason I am here fifteen years after my own diagnosis. It can be the reason another woman survives and thrives too.
