Wisconsin Hotel & Lodging Association

10/23/2026

Show up on the websites and apps your potential guests visit every day. 💻 Google Display Ads keep your property front-and-center throughout the entire booking journey.

🌐 Full 3-Week Campaign: $400 ($300 ad spend + $100 setup)
🎁 Bonus: Order 2 consecutive months and get 1 week FREE + zero setup downtime between months!
📌 November Order Deadline: October 25
🔗 Reserve online: WisconsinLodging.org/marketing

📧 Have questions? Connect with Jordan directly at [email protected].

10/23/2026

🎁 Check In. Bid Big. Give Back.

The WHLA Conference & Trade Show isn’t just about leveling up your business. It’s also about having fun while supporting the lodging industry!

From luxury hotel stays and spa escapes to unique getaways and experiences, our silent and live auctions offer something for everyone.

🛍️ Silent Auction: Bid in person or online, and keep an eye on your favorites throughout the Conference!

🎤 Live Auction: Get your paddles ready! We’re excited to welcome Bill Jartz, the Voice of Lambeau Field, as our live auctioneer.

Every bid helps support the future of Wisconsin hospitality!

📍 November 1–3 | Kalahari Resorts & Conventions

10/22/2026

🏨 A great guest experience starts with a well-maintained property.

This article from Sid Grinker Restoration shares practical tips for prioritizing maintenance, managing unexpected repairs, and keeping your property looking its best—because first impressions matter.

Read more:
🔗 https://www.wisconsinlodging.org/news/first-impressions-matter

10/21/2026

Memories Made. Connections Built. 🤝

Some of the best parts of Conference happen on the Trade Show floor — catching up with familiar faces, meeting new industry partners, and discovering solutions that make a difference for your property.

With 80+ exhibitor booths at this year's WHLA Conference & Trade Show, there are plenty of opportunities to exchange ideas, strengthen industry relationships, and connect with the people and businesses that help Wisconsin's lodging industry thrive.

The conversations you start here can make an impact long after Conference ends.

Explore the 2026 exhibitors and start planning who you'll connect with!
🔗 https://www.wisconsinlodging.org/exhibitors.html

📍 November 1–3 | Kalahari Resorts & Conventions | Wisconsin Dells

10/20/2026

🎉 It's a birthday week at WHLA! We have not one, but TWO birthdays to celebrate!

Happy Birthday to Jordan Kaminski, our Membership Director, who celebrated on Saturday, and Bill Elliott, our President & CEO, who celebrates today! 🎂

Whether they’re connecting with members or advocating for Wisconsin’s lodging industry, these two help make WHLA what it is. We hope they both get to enjoy a little extra celebration this week!

Help us wish them a happy birthday! 🥳

10/20/2026

Big congratulations to Dan Kube, Director of Waterparks at Chula Vista Resort, for receiving the WHLA Spirit of Hospitality Award! 🏆

For 15 years, Dan has put guest and team safety first while creating unforgettable experiences at the park.

Thank you Dan for your incredible dedication and leadership

Read more about Dan on our blog! https://www.wisconsinlodging.org/news/celebrating-excellence-dan-kube-2026-spirit-of-hospitality-award-winner

10/20/2026

📺 Today's guests expect more than cable TV.

This article from Spectrum Business explores how modern in-room entertainment—including streaming services, reliable WiFi, and intuitive TV platforms—can elevate the guest experience and help hotels stand out in a competitive market.

Read more:
🔗 https://www.wisconsinlodging.org/news/in-room-entertainment-options-set-hotels-apart-from-the-competition

10/16/2026

Already running a WisconsINN Getaways package? 🚀 Supercharge your reach with a Managed Boosted Social Post!

WHLA handles strategic targeting across Meta channels to connect your property directly with qualified travelers while they scroll.

📱 2-Week Targeted Campaign: $200 ($125 ad spend + $75 setup)
🎯 Audience geographic & interest targeting customized for your goals
🔗 Add social boosting to your campaign: WisconsinLodging.org/marketing

📩 Need assistance? Contact Jordan at [email protected].

10/15/2026

Revenue growth is only meaningful when it translates into stronger profitability.

In this article, CoStar-STR explores the value of Flow Through and Flex—two key performance metrics that help hoteliers evaluate operational efficiency, manage costs, and better understand how revenue changes impact the bottom line.

Read the full article:
🔗 https://www.wisconsinlodging.org/news/connecting-revenue-and-profitability-flow-through-and-flex-explained

10/14/2026