NASJA Snow Media

NASJA Snow Media The collective communication force within the snowsports industry.

The North American Snowsports Journalists Association (NASJA) is a professional group of more than 200 writers, authors, photographers, filmmakers and broadcasters who report ski- and snowboard-related news, information and features throughout the United States, Canada and Mexico, via the various media.Corporate members include media contacts or employees of ski/snowboard-related businesses, such

as resorts, convention and visitor associations, equipment and clothing manufacturers, or any others who have a commercial interest in the journalistic coverage of those sports.

Did someone say, Ja-POW?
06/06/2026

Did someone say, Ja-POW?

What are your thoughts on the Olympics returning to NY? Great article on it by fellow NASJA member, SnowBrains:
06/06/2026

What are your thoughts on the Olympics returning to NY? Great article on it by fellow NASJA member, SnowBrains:

šŸ‡ŗšŸ‡øšŸ† Under the current vision, New York City and Lake Placid would co-host the games, similar to how Milan and Cortina co-hosted the 2026 Winter Olympics. ā›·ļøšŸ§

Please join us in congratulating NASJA board member John W. Lundin, who has been voted into the  All Americans Ski Jumpi...
06/06/2026

Please join us in congratulating NASJA board member John W. Lundin, who has been voted into the All Americans Ski Jumping Hall of Fame and Museum!

John will be inducted this August in Red Wing, Minnesota — and what makes this recognition especially meaningful is that he is being honored as a historian, not an athlete. His work has helped preserve and share the story of ski jumping’s deep roots in America, Norwegian-American identity, and the growth of skiing across the West.

John is the author of Ski Jumping in Washington State: A Nordic Tradition, which accompanied two major ski jumping exhibits he helped create: ā€œSublime Sights: Ski Jumping and Nordic Americaā€ at Seattle’s National Nordic Museum and ā€œSkiers in Flight: Sun Valley’s Ski Jumping Rootsā€ at the Sun Valley History Museum.

His writing, research, exhibits, and years of work preserving ski jumping history have helped ensure this important part of skiing’s past is not forgotten.

You can read more about the induction here: https://www.americanskijumping.com/

Congratulations, John. This is a well-deserved honor, and NASJA is proud to celebrate you.

Preservation and display of historical information about the sport of ski jumping in the United States from 1880s to present.

05/27/2026

We need you! Join our board.

In accordance with NASJA's bylaws, nominations are now open for two Vice President positions on the NASJA board. Elected board members serve one-year terms. If you would like to nominate yourself or another NASJA member, please submit a nomination using the form below by May 28th.

If you are nominating someone other than yourself, please make sure that person is aware and willing to serve if elected.

We encourage nominations from members who are excited to help shape NASJA’s future, support member programming and engagement, and bring fresh energy and ideas to the organization.
Submit Nominations Here

If you have any questions, please DM us!

05/24/2026

As NASJA is now looking for new members to volunteer for the positions open on the board of directors, here is a souvenir throwback video from MP, a former 1st VP sharing a few reasons why you should throw your hat in the ring and run for next NASJA election!

You should have received the reminders by email. For any questions - Reach out to [email protected]

Video : Marie-Piere Belisle Kennedy - active press member.

"U.S. ski areas recorded an estimated 52.6 million skier visits in the 2025-26 season, down roughly 14 percent and 9 mil...
05/16/2026

"U.S. ski areas recorded an estimated 52.6 million skier visits in the 2025-26 season, down roughly 14 percent and 9 million visits year over year, according to preliminary data from the National Ski Areas Association (NSAA).

The season ranked 32nd out of 48 on record, with poor snow conditions across the West driving the decline. In contrast, regions east of the Rockies—particularly the Northeast and Southeast—posted strong results that helped offset losses."

Headline News: U.S. ski areas recorded an estimated 52.6 million skier visits in the 2025-26 season, down roughly 14 percent and 9 million visits year over year, according to preliminary data from the National Ski Areas Association (NSAA).

Read more: https://www.saminfo.com/news/sam-headline-news/u-s-skier-visits-drop-14-in-2025-26-amid-weak-western-snowfall

Our members are always up to something "cool." šŸ˜Ž
05/16/2026

Our members are always up to something "cool." šŸ˜Ž

This is the first in a series of documenting the restoration od a 1987 Subaru U.S. Ski Team Wagon

05/12/2026

We're now accepting nominations for the 2026/2027 NAJSA Vice President(s) and Corporate Liaison positions through May 28th.

You can submit yourself or someone fit for the position here:

Nominate VP here: https://docs.google.com/forms/d/e/1FAIpQLSdhF_vWh_dqvkmQOsPiL6xD1SXcZIcD2vgzRa_7mKaMWNuDvg/viewform?usp=header

Nominate for Corporate Liaison here: https://docs.google.com/forms/d/e/1FAIpQLSdxaOlwpGRlc8gA2UHt7h6M4s0ydZrLVustz295kn4juYet1A/viewform?usp=header

*For more information, email or DM us directly.

Don't forget to join us tomorrow night, May 13th!
05/12/2026

Don't forget to join us tomorrow night, May 13th!

Save the Date!

Our Annual NASJA Awards Ceremony is on Wednesday, May 13th at 7 p.m. ET. We hope to see you there!

If you didn't receive an email with details, please reach out to Stephanie for the Zoom info at Execsec [@] nasja.org.

Beautiful show of appreciation from The Lake Louise Ski Resort & Summer Gondola in Banff Alberta Canada for    - share a...
11/09/2025

Beautiful show of appreciation from The Lake Louise Ski Resort & Summer Gondola in Banff Alberta Canada for - share any other resorts doing similar appreciation events.

Thank you for your service! As a gesture of appreciation, the Lake Louise Ski Resort is proud to offer free skiing to the following military personnel from November 10-16, 2025:
• Canadian Military Veterans.
• Active members of the Canadian Armed Forces.
• Active British Military personnel serving with BATUS (British Army Training Unit Suffield).

To redeem this offer, simply present a valid Military ID at one of our outdoor ticket windows or at Guest Services. Please note: The Lake Louise Ski Resort will observe one minute of silence at 11:00 am on Tuesday, November 11, to honor those who have served and sacrificed for our freedom.

Starting January 5, 2026, Canadian Military and Emergency Services personnel can enjoy $114 weekday lift tickets as our thanks for your dedication. Show your valid service ID at any ticket window. Offer available Monday to Friday, excluding Family Day (February 17, 2026).

Address

Boulder, CO

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