11/03/2022
Veterans Get Retail Benefits
Year Round
by Jeff Courtright
One of the many benefits our veterans receive is a military discount at participating retailers. However, how you and your family get discounts, which retailers offer them, and how you get money off at those stores and restaurants varies.
First, the federal government has firm guidelines as to who may use the military discount. You or your spouse must be a veteran of, retired from, or currently enlisted in the armed forces or reserves. Through the Department of Veterans Affairs, you can receive a Department of Defense (DoD) ID card, a Veteran Health ID card, or Veteran ID. The VA also offers an ID for military spouses. Additionally, all 50 states and Puerto Rico offer a Veteran designation that can be printed on your driver’s license or state ID card. If a retailer offers a discount, at minimum, you must show one of these that indicates your military status. Some companies require registration on their website or proof through a 3rd-party program such as ID.me or SheerID.
For member Trent Keller, getting the “Veteran” designation on his driver’s license was simply a matter of contacting the Illinois Veterans Service office to have his DD Form 214/Honorable Discharge papers certified and then the Secretary of State’s office to update his license.
Still, finding out which retailers offer a military discount may be as uncertain as whether they offer one for seniors. For example, Golden K member Gregg Watson didn’t know that he could get one at Bob Evans Restaurants until a person paying ahead of him asked the cashier for the military discount. (They didn’t even ask for an ID.)
Other businesses actively promote their military discount. Yet they may have differing requirements. Take, for instance, big box hardware/building supply stores (not all products are discounted):
Lowe’s (10%): Veterans must log in or create a Lowe’s account, register online through ID.me, provide their phone number to be found in the system, and present a valid veteran ID to the cashier. Spouses must do the same and should be registered online with the same phone number or must live at the same address as the veteran to receive the discount. (Others who live at the address also may receive a discount.) Our secretary, Larry Phillips, has found the registration and purchase process easy to use there.
Home Depot (10%): Similar to Lowe’s, you must sign in or create a Home Depot account; however, verify your military status through Sheer ID. Dependents are not eligible. The discount is limited to $400 per year. (As little as 18 months ago, online registration wasn’t required.)
Menards: No longer offers a military discount.
In contrast, Ace Hardware’s military discount is instore only. Both Lowe’s and Home Depot apply it both online and instore.
What other places should you check out for military discount availability?
Many restaurants offer discounts on Veterans Day, Nov. 11, and military recognition days in May. Otherwise, these discounts often are at the discretion of the franchise owner. However, if offered, a valid Veterans ID is sufficient. Some accept only active military IDs. Noteworthy examples for both (10% unless otherwise noted) include A&W, Bob Evans, Carl Jr.’s/Hardees, Denny’s, Logan’s Roadhouse (15%), Longhorn Steakhouse, Pizza Hut, Red Lobster, Texas Roadhouse (not for family members).
Grocery and drug stores vary in ways to honor the military: CVS (20%, online only), Jewel Osco (Veteran’s Day), Target (online, 10%, Oct. 30-Nov. 12), Walgreen (promotions around service-related holidays). Aldi and Kroger offer other discount programs and Walmart emphasizes its donations instead.
Discount stores such as Costco and Sam’s Club only offer a military discount on a new or renewing member’s first purchase (20% for Costco, 10% for Sam’s).
Golden K veterans also can check out all the online discounts available for vehicle repair and rental, travel, hotels and resorts, clothing, and other specialty retailers. Better still, ask when you get any type of service, because you never know. Golden K member Ron Irion got $600 off a $6000 pair of hearing aids at Bloomington Audiology!
Remember, it’s easier than you might expect. If you need help with registration online, turn to your fellow members for help.
You’ll need an electronic copy of your discharge papers (DD214 or other separation documents) to get started with the federal government. You can bring your documents to any DMV without a fee when you renew your license.
Here are some helpful links to use to obtain a veteran’s ID:
Veterans Affairs department’s FAQs:
https://www.va.gov/records/get-veteran-id-cards/vic/
Types of VA ID cards:
https://www.va.gov/records/get-veteran-id-cards/
Driver’s license designation:
https://www2.illinois.gov/veterans/services%20benefits/Pages/Veteran-Driver’s-License.aspx