Cranberry Innovation Center

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Cranberry Innovation Center The Wisconsin Cranberry Research and Education Foundation purchased a cranberry marsh near Black River Falls, Wisconsin.

The site known as Robinson Creek will be Wisconsin's world class research facility for cranberries.

We loved welcoming these 4th graders to the CIC! It’s so fun to see them take what they learned during their marsh visit...
10/22/2026

We loved welcoming these 4th graders to the CIC! It’s so fun to see them take what they learned during their marsh visit back to the classroom and share it with their school. We especially love seeing the CIC featured in their hallway display!

We’re always excited to support new collaborations at the CIC that benefit Wisconsin cranberry growers! We look forward ...
10/21/2026

We’re always excited to support new collaborations at the CIC that benefit Wisconsin cranberry growers! We look forward to working with Ashley to explore how growers can prepare for and adapt to extreme weather.

10/13/2026

Curious about cranberry harvest? Watch footage from this year’s harvest at the Cranberry Innovation Center to see our process in action!

10/07/2026
09/29/2026

Carrie Cranberry took a break from spreading cranberry cheer at the Cranberry Innovation Center and Cranberry Learning, Inc. marsh tours this weekend to say THANK YOU to some very special people!

When thousands of visitors come to Warrens each year to enjoy Cranfest, there is an incredible team of people working behind the scenes and out on the streets to help make the weekend safe and enjoyable for all! Carrie had the chance to visit with and thank our law enforcement officers, firefighters, first responders, security personnel, military members, and volunteers who gave their time and service throughout the weekend and around the clock. She even lent a hand parking cars with the Chief and got to take a ride in the ladder truck!

To all of you who serve, protect, respond, provide medical care, and step in wherever you are needed: we appreciate you, and we are incredibly grateful for you.

09/27/2026

It’s been a great weekend at Cranfest so far! If you haven’t made it out for a marsh tour yet, tomorrow is your last chance. Tours run from 10 a.m.–12 p.m. We hope to see you there!

09/23/2026

The Wisconsin Cranberry Research and Education Foundation is partnering with Cranberry Learning, Inc. to lead marsh tours at the 2026 Warrens Cranberry Festival!

We have some exciting new features to share with you this year, and we can’t wait for you to experience them.

See you Friday!

09/17/2026
The Whitehall FFA Chapter visited the Cranberry Innovation Center to learn about cranberries, cranberry research and the...
09/10/2026

The Whitehall FFA Chapter visited the Cranberry Innovation Center to learn about cranberries, cranberry research and the technology being used to study the crop.

Students also got to test their skills with BerryBot, an autonomous field phenotyping platform developed at UW–Madison to monitor crop development and support yield estimation across thousands of cranberry genotypes. Equipped with a high-resolution camera, RTK-GPS, an autonomous navigation system and an onboard computer, BerryBot navigates cranberry breeding plots and captures images to detect flowers and fruits. The goal is to make cranberry phenotyping faster, more precise and less labor-intensive by bringing robotics, AI and agriculture together.

For their BerryBot challenge, students wrote their names on pieces of paper and then attempted to park the robot so its camera was directly over the center of their name. Once they finished testing their skills outside, they headed indoors to practice some math/programming, calculating the results to see who got their BerryBot camera closest to the center!

A little friendly competition made for a hands-on look at how robotics, AI and agriculture are coming together in cranberry research to keep cranberries growing strong in Wisconsin!

Its been busy here at the Cranberry Innovation Center! Its not slowing down-- Harvest is just weeks away!
08/19/2026

Its been busy here at the Cranberry Innovation Center! Its not slowing down-- Harvest is just weeks away!

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W8510 County Road O
Black River Falls, WI

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