The Pink Runway Project

10/21/2026

Join us next Wednesday for refreshments, free bra fittings (including mastectomy bras & prosthetics) and information about breast cancer resources in your area at City Drawers in Bangor. We’re excited to see you! 💕🎀

10/13/2026

Today is Metastatic Breast Cancer Awareness Day. 💗

Today, we're thinking of Fran, whose experience with metastatic (Stage IV) breast cancer inspired Pink Runway Project to expand its mission to support more Mainers affected by breast cancer.

While an estimated 20–30% of women initially diagnosed with early-stage breast cancer may eventually develop metastatic disease, one analysis found that just 13% of breast cancer research funding was dedicated to metastatic breast cancer research between 2014 and 2020.

We believe research investment should better reflect the impact of this disease and the need for more effective treatments.

Today, we honor Fran's legacy and stand with everyone living with metastatic breast cancer, advocating for more research, better treatments, and more time with the people we love. 💗

10/06/2026

Save the date! 💗 Pink Runway Project is partnering with City Drawers in Bangor for a special Breast Cancer Awareness Month event on October 28.

📅 October 28 | 4–7 p.m.
📍 City Drawers, Bangor

Stop by anytime during the evening to meet the Pink Runway Project team, learn about breast cancer resources available in Maine, explore SharedPath, and learn more about the mastectomy bras and prosthetic options available through City Drawers.

Complimentary bra fittings will also be available on a first-come, first-served basis.

There’s no formal program — just a chance to stop in, connect, ask questions, and learn about resources that may be helpful to you or someone you love.

We hope to see you there! 🎀

10/03/2026

October is Breast Cancer Awareness Month. 🎀

1 in 8 American women will be diagnosed with breast cancer in her lifetime.
Breast cancer is the most commonly diagnosed cancer among Maine women and the second leading cause of cancer-related death.

According to the latest Maine CDC data:

💗 1,490 Maine women were diagnosed with breast cancer in 2023.
💗 138.5 per 100,000 Maine women are diagnosed every year, compared to the the national average of 135.2.
💗 An estimated 16,900 breast cancer survivors are living in Maine.

There is also reason for hope. Maine’s five-year relative survival rate for breast cancer is 94.6%, among the highest in the country. As we've learned personally, outcomes can look very different depending on when cancer is diagnosed: nearly all Maine women diagnosed at a localized stage survive at least five years, compared with about 4 in 10 diagnosed after the cancer has spread to distant parts of the body.

That’s why access matters from the very beginning. Routine screening can help detect breast cancer earlier, but for Mainers living in rural communities, even getting to a mammogram or follow-up screening can mean traveling long distances. And those challenges don’t end with a diagnosis.

For Pink Runway Project, Breast Cancer Awareness Month is about both awareness and access.

A diagnosis is only the beginning. For many of those same Mainers, getting through treatment and accessing post-treatment care can mean long drives to appointments, transportation and lodging costs, time away from work, and trying to find practical and emotional support while navigating treatment.

Pink Runway Project is working to make breast cancer resources easier to find through SharedPath, our online patient navigation platform, and helping patients actually reach treatment through our Patient Access & Support Fund. We are actively working to strengthen connections among patients, providers and community resources across Maine.

Throughout October, we’ll be sharing more about that work, highlighting resources and partners across the state, and getting out into Maine communities to listen and learn.

Awareness matters, but so does making sure people can access the care and support they need — no matter where they call home.

08/07/2026

Last Saturday Pink Aroostook was honored to attend The Pink Runway Project Luncheon in Bangor to help kick off their mission to support breast cancer patients across Maine. 💌🩷🌷

It was truly our pleasure to have made the three hour journey south for this event. The Pink Runway Project is working to close the gap between Maine’s breast cancer patients and the care they deserve, with a focus on rural Maine through patient navigation, support services and other valuable resources.

We encourage everyone to explore their newly launched website: https://www.pinkrunwayproject.org/

One of the highlights is Daisy, an innovative 24/7 chat assistant designed to help connect individuals with care, transportation resources, answers to questions and local support when they need it most.

The Pink Runway Project is still in the early stages of development and Pink Aroostook is here to help build a stronger support system for breast cancer patients throughout Maine.

06/23/2026

Comfort items like homemade blankets, quilts, or socks can mean so much to patients & survivors while going through treatment and even afterwards as they recover. Please consider donating any items you may have — or creating them yourself!

Hey there 👋🏻

Pink Aroostook provides Survivor Bags to any newly diagnosed individual that comes to us. In these bags is an array of thoughtful quality of life items that provide education and comfort to those in need. Right now we have a need for:

homemade blankets, quilts, or socks.

If you or anyone you know has the ability to create and/or donate these items, we would greatly appreciate that.

✨Please like and share✨

If you have any questions please reach out to Brandon at;

207-498-1634 or [email protected]

06/16/2026

Last weekend, we relaunched Pink Runway Project and shared a new vision for improving access to breast cancer care across Maine. 💗

After a year of listening to patients, survivors, providers, navigators, and advocates, we’re excited to launch three new initiatives: a Patient Access & Support Fund, SharedPath, and a long-term effort to strengthen specialty breast cancer care in Maine.

Most of all, we left feeling hopeful. Thank you to everyone who joined us and believes in a future where breast cancer care is easier to navigate and more accessible for Maine families.

Learn more and explore SharedPath at the link in our bio.



Special thanks to Jessica Fogg for sharing her story, our many wonderful volunteers, All Souls Church for graciously sharing their space with us, & for the absolutely gorgeous floral donations!

10/01/2025

October is Breast Cancer Awareness Month – a time to honor survivors, remember those we’ve lost, and recommit ourselves to progress. 💗

This month, we are proud to reintroduce the Pink Runway Project with a renewed mission:

💜 To support breast cancer patients across Northern Maine with access to the care and resources they need today.

💜 To work toward the long-term goal of establishing the region’s first accredited breast cancer center, so patients can receive world-class treatment closer to home.

Maine has one of the highest breast cancer incidence rates in the country, and patients in the northern half of our state often face the steepest barriers – long travel distances, limited access to specialists, and gaps in support.

The Pink Runway Project's revised mission was born out of our family’s experience and inspired by the legacy of Fran Branch, whose memory continues to guide us. Today, we stand committed to helping other families navigate this journey with dignity, compassion, and care.

✨ This October, we invite you to join us in turning awareness into action. Together, we can build hope for patients and families across Maine.

👉 Donate here: https://www.pinkrunwayproject.org/donations