go Beyond Profit

10/09/2026

18% of Georgia's employed adults have taken an actual pay cut to work for a generous company.

Not a hypothetical. A completed financial decision to accept less income to work somewhere they considered genuinely generous.

The generosity driving decisions like this is not a bigger benefits package. It's how a company treats people — and whether that consistency can be felt across the business.

See the full report → https://gobeyondprofit.org/research/an-essential-element-generositys-measurable-effect-on-employee-behavior/?utm_medium=social&utm_source=linkedin&utm_campaign=2026research

10/08/2026

As AI becomes more embedded in the workplace, the challenge for Georgia leaders isn't only how to use the technology. It's how to keep employees connected to the company and its values as work evolves.

New data: Georgia execs and employees share the same top AI concern.

10/07/2026

The 2026 Business Generosity Report finds that employees at every career stage are making career decisions based on generosity. This isn't a generational story. It's a workforce story.

→ Gen Z: most likely to pursue a job specifically because a company is generous (37.9%)
→ Millennials: most likely to have stayed for less pay (52.7%)
→ Baby Boomers: 60.5% have made at least one career decision based on generosity

Generosity is no longer a sentimental preference held by a passionate few. Generosity drives both daily work effort and long-term career choices.
See the full report → https://gobeyondprofit.org/research/an-essential-element-generositys-measurable-effect-on-employee-behavior/?utm_medium=social&utm_source=linkedin&utm_campaign=2026research

10/05/2026

80% of employees have made at least one concrete career decision based on a company's generosity.

That includes:

→ 30% who actively pursued a job because a company was generous
→ 26% who left a job over a lack of generosity
→ 21% who turned down an offer from an ungenerous company
→ 46% who stayed for less, believing they could earn more elsewhere
→ 18% who took an actual pay cut

When employees see generosity in action in a business, they are willing to make less, work harder, and stay longer.
See the full report → https://gobeyondprofit.org/research/an-essential-element-generositys-measurable-effect-on-employee-behavior/?utm_medium=social&utm_source=linkedin&utm_campaign=2026research

10/05/2026

"Positioned correctly, the data shows that generosity can directly answer the shared concern that AI will cost the workplace its human connection. Companies building a track record now — not as a charitable line item, but as an operating standard for how people are treated at every point of contact — are the ones positioned to convert this year's uncertainty into ongoing trust."

— Megan McCamey, President, go Beyond Profit

The 2026 Business Generosity Report is based on concurrent surveys of executives and employees conducted June 25 to July 18. Read it here: https://albanyceo.com/features/2026/09/new-gobeyondprofit-research-generosity-human-edge-companies-need-ai-reshapes-workplace/

10/02/2026

94% of employees say business generosity has a significant impact on their day-to-day work. But here's the number that matters more: 55% strongly feel this way.

More than half are saying generosity fundamentally changes how they show up —their effort, their collaboration, their customer interactions, their loyalty.

Performance metrics that benefit every business at every stage and in every cycle.

See the full report → https://gobeyondprofit.org/research/an-essential-element-generositys-measurable-effect-on-employee-behavior/?utm_medium=social&utm_source=facebook&utm_campaign=2026research

09/30/2026

The 2026 Business Generosity Report offers a new look at the ROI of business generosity: increased engagement and productivity, greater effort and new ideas, better customer interactions, increased loyalty, and better collaboration with colleagues.

88–90% of employees report a significant impact on each of these measures. Not one or two, but all five.

Generosity drives both daily work effort and long-term career choices. When employees see generosity in action in a business, they are willing to make less, work harder, and stay longer.

See the full report → https://gobeyondprofit.org/research/an-essential-element-generositys-measurable-effect-on-employee-behavior/?utm_medium=social&utm_source=facebook&utm_campaign=2026research

09/29/2026

When employees experience generosity in the workplace, they report it significantly impacts their daily work:

→ 88% work harder and find new ideas
→ 89% have more energy to collaborate with peers
→ 89% are more engaged and productive
→ 90% are better able to engage with customers

Collaboration, new ideas, productivity, and customer engagement — these are metrics every business values. Generosity is the key. See what truly drives employee performance → https://gobeyondprofit.org/research/an-essential-element-generositys-measurable-effect-on-employee-behavior/?utm_medium=social&utm_source=facebook&utm_campaign=2026research

09/25/2026

Every generation — Gen Z through Boomers — says generosity significantly impacts their daily work. Not one falls below 89%.

But what motivates them, what they’re watching for, and when they walk away is where it gets different. Explore Generosity’s Generational Differences →

Employees Devout Their Careers to Companies That Treat People Generously.

09/24/2026

New research from go Beyond Profit and Georgia CEO: as AI reshapes the workplace, executives and employees are asking the same question — will it come at the cost of human connection?

The 2026 Business Generosity Report finds that the companies best positioned to protect that connection have already built a culture of generosity. 82% of employees now say it's very or extremely important to work for a generous company, up from 49% in 2019.

Read more here:
https://albanyceo.com/features/2026/09/new-gobeyondprofit-research-generosity-human-edge-companies-need-ai-reshapes-workplace/