Ujamaa RISE

Ujamaa RISE Ujamaa R.I.S.E. is a Pan-Afrikan economic development network dedicated to research, innovation, and sustainable economics.

Any lessons in this story?
09/12/2014

Any lessons in this story?

What it takes for a small nation to succeed.

Please read full report and share. Peace...
07/24/2014

Please read full report and share. Peace...

(MARKET RESEARCH) - What does Nielsen’s third report on African-American consumers reveal about Blacks’ purchasing behaviors and viewing patterns?

Download the full report at http://usblackchamber.org/pdf/naacr.pdf.

Despite historically high unemployment rates, Blacks have shown resiliency in their ability to persevere as consumers. Black buying power continues to increase, rising from its current $1 trillion level to a forecasted $1.3 trillion by 2017. The ongoing population growth and increases in educational attainment are key factors in the increase of African-Americans’ consumer power.

Notable highlights from the report include the following:

• While Black men continue to dominate as the economic leaders in the Black community, Black women yield a tremendous amount of power as they have attained impressive gains in education, employment, and business ownership.

• The reverse migration continues as younger, college-educated Black professionals head South. Marketers have an opportunity to develop a “southern strategy” to connect with the more than 10 million African-Americans in 10 key southern markets.

• While being receptive to trying new products, Blacks commit 18% of their annual retail dollars to store brands and continue to show resiliency in specific non-edible categories such as Ethnic Hair and Beauty Aids, where they are more likely to spend nine times more than other groups.

• From Facebook, Instagram, and Twitter to Education and Career websites, BibleByLifeChurch.tv, and Glam Media Network, cyberspace provides a critical outlet for companies to engage Blacks of all ages.

• No group watches more television than African-Americans (37% more) who lean heavily toward programming that includes diverse characters and casts. Black women watch more television than their male counterparts.

• Of the $75 billion spent on television, magazine, internet, and radio advertising, only $2.24 billion of it was spent with media focused on Black audiences. Black businesses, agencies and media continue to wrestle with this disparity as it is not reflective of the overall, high consumption patterns and behavioral trends of the Black consumer.

Download the full report at http://usblackchamber.org/pdf/naacr.pdf.

12/17/2013

NEW REPORT: The 2013 Sustainability Global Research Project
Find the full report here: http://mitsmr.com/1gCEED7

New research released today by MIT Sloan Management Review and The Boston Consulting Group looks at companies that are using measurement, business model innovation, and more to mitigate sustainability threats and identify new opportunities.

11/23/2013

Detroit is broke, but it didn't have to be. An in-depth Free Press analysis of the city's financial history back to the 1950s shows that its elected officials and others charged with managing its finances repeatedly failed — or refused — to make the tough economic and political decisions that might…

What happen to Black businesses?
08/26/2013

What happen to Black businesses?

What caused the decline in black owned businesses?

08/26/2013

Charles Robertson, Renaissance Capital's Global Chief Economist and author of The Fastest Billion: The Story Behind Africa's Economic Revolution, presents a ...

08/26/2013

Welcome to Lagos Africa's very own big apple, a vibrant mega-city whose pulse is felt as wide as its influence reaches, a discovery of opportunities at the h...

08/05/2013

What are your thoughts?

Past approaches to revitalizing economically distressed inner city communities have defined the problem largely in social terms, to be addressed with social programs. Efforts to foster economic development in inner cities have been based on heavy subsidies and on distorting or blunting market forces...

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