12/27/2025
So the Quittapahilla Watershed Association has a new logo! And a new tri-fold brochure! And new volunteer recruitment materials! And a batch of new volunteer job descriptions!
All thanks to a generous $20K grant from the National Fish & Wildlife Foundation (NFWF), which allowed us to hire a consultant, Ryan Szuch and his team at Grow Conservation (https://growconservation.com/). The NFWF grant was made possible thanks to Tali MacArthur and the good folks at the Pennsylvania Organization for Watersheds & Rivers (POWR, https://pawatersheds.org/), who coordinated the grant with the QWA and several other CWOs ("community-based watershed organizations"), including our neighbors in the Swatara Watershed Association (https://swatarawatershed.org/) and the Manada Conservancy (https://www.manada.org/)
For now let's focus just on the new logo. I created our old logo back in 2016 -- hard to believe it's been a decade already. It worked well enough to put on our letterhead and print onto some t-shirts — though as our graphic design consultant advised us, it's generally frowned upon to use two bright primary colors in a single logo.
So we got a new design from Grow Conservation with a more muted color scheme (yellow, brown, blue & green). It was on the right track, but looked kind of generic & wasn't too eye-catching & didn't look much like a waterway. So I played with it and, after a few tries, came up with the final design.
I think it came out pretty snazzy. You?
