08/19/2026
Recruiting Doesn't Start With Recruiters
George Rogers said something that perfectly captured today's hiring landscape:
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ππππππ πππππππ πππππππ. πͺππππππ πππππππ ππππππππππ. πΉπππππππππ ππππππππ ππππππ.
As recruiters, we often spend countless hours refining job postings, optimizing career sites, and improving candidate communication.
Those things matter.
But candidates are making decisions long before they ever apply.
They've already read employee reviews.
They've talked to former employees.
They've seen your social media.
They've heard stories.
Your employer brand is being written every single day by your leaders and employees.
Recruiting isn't just about inviting someone to accept a job.
It's inviting them into something worth believing in.
The above is an excerpt from a recent blog post by Theresa Mazzaro. Check out our blogs at nahcr.com.
Thank you to George Rogers for sharing his insights at our annual conference, NAHCR26.
πππ―π ππ‘π ππππ ππ¨π« πππππ27: Held in Oxon Hill, MD, July 14 - 16, 2027, next yearβs theme, The Capital of Connection: Monumental Shaping in Health Care's Workforce, celebrates the powerful relationships, shared ideas, and collaboration driving the future of health care recruitment.