The Vision Council

The Vision Council We bring the power of sight to all through eye health education, advocacy and research. Learn more at thevisioncouncil.org.

The Vision Council brings the power of sight to all through education, government relations, research and technical standards. A leading advocate for the optical industry, the association positions its members to deliver the eyewear and eyecare people need to look and feel their best. Vital to health, independence and safety, better vision leads to better lives.

Ahead of National Sunglasses Day next week on June 27, we have partnered with the United Opticians Association to promot...
06/18/2026

Ahead of National Sunglasses Day next week on June 27, we have partnered with the United Opticians Association to promote UV safety awareness and celebrate the important role opticians and eyecare providers play in helping people find their perfect eyewear fit. ☀️🕶️

Learn more here: https://bit.ly/44iSYgi

06/17/2026

June is Cataract Awareness Month! Did you know that cataracts are the leading cause of vision loss worldwide? It is most commonly related to aging but can also result from long term UV exposure.

Pro tip: Reduce the risk by wearing UV protective sunglasses. A great reminder as we get closer to National Sunglasses Day on June 27th!

🎥 : MyEyeDr.

Stay safe, soak up the season, and get ready for National Sunglasses Day on June 27! ☀️ Brush up on your sun safety habi...
06/16/2026

Stay safe, soak up the season, and get ready for National Sunglasses Day on June 27! ☀️ Brush up on your sun safety habits: https://bit.ly/4vgGr8I

Helping people see what matters. 👓📚The Vision Council Foundation teamed up with Peepers to expand access to vision care ...
06/11/2026

Helping people see what matters. 👓📚

The Vision Council Foundation teamed up with Peepers to expand access to vision care through the donation of reading glasses to the Uphams Corner Branch of the Boston Public Library and participants at the Atlanta VA Medical Center's Annual Walk & Roll.

Along with the glasses, recipients received bookmarks featuring eye health resources to support lifelong vision wellness.

Thank you to Peepers for helping us make a difference, one pair of glasses at a time.

Sun safety isn't just one habit, it's a full routine. This National Sunglasses Day, coming up on June 27, The Vision Cou...
06/10/2026

Sun safety isn't just one habit, it's a full routine. This National Sunglasses Day, coming up on June 27, The Vision Council Foundation, AccuWeather, and The Skin Cancer Foundation are teaming up to help you cover all your bases: UV-blocking sunglasses, broad-spectrum sunscreen, and checking the UV Index before you head out.

Grab your free toolkit to help spread the word at https://bit.ly/4uZ34yj.

Clarity matters. Comfort matters. And progressive lenses should deliver both.Horizons progressive lenses are designed fo...
06/09/2026

Clarity matters. Comfort matters. And progressive lenses should deliver both.

Horizons progressive lenses are designed for today’s lifestyle. Switching between screens, driving at night, spending time outdoors. Every lens offers natural focus and smooth, comfortable transitions all day long.

Sharper vision. Less strain. More confidence in every moment. That’s what all‑day comfort feels like.

Horizons Optical of America — Focus on you.

Today, we celebrate the frames, lenses, and innovations that help millions see the world more clearly. 👓✨From boosting c...
06/06/2026

Today, we celebrate the frames, lenses, and innovations that help millions see the world more clearly. 👓✨

From boosting confidence and personal style to supporting eye health and vision care, eyewear plays an important role in everyday life. On National Eyewear Day, brought to you by Zyloware Eyewear, The Vision Council is proud to recognize the impact of eyewear and the industry professionals who help people see and feel their best every day.

Are you ready to bring your talents to a vibrant, mission-driven industry? 👓✨We are hiring! 🚀 The Vision Council is seek...
06/05/2026

Are you ready to bring your talents to a vibrant, mission-driven industry? 👓✨

We are hiring! 🚀 The Vision Council is seeking a strategic, self-starter to join our team as the Manager of Membership Initiatives.

In this essential role, you will lead high-impact member programs, events, and special projects designed to enhance the overall member experience and drive recruitment efforts. If you are an experienced professional passionate about project management and member engagement, we want to hear from you!

Learn more and apply today: https://bit.ly/4uNW6wp

Music meets wearable tech! 👓✨Doja Cat is partnering with Ray-Ban Meta for her "Tour Ma Vie" World Tour. Co-created with ...
06/05/2026

Music meets wearable tech! 👓✨

Doja Cat is partnering with Ray-Ban Meta for her "Tour Ma Vie" World Tour. Co-created with her Creative Director, Brett Alan Nelson, Doja is performing in three bespoke, AI-powered versions of the Ray-Ban Meta Skyler silhouette.

These custom designs are more than just a style statement—they feature integrated 12MP cameras, allowing Doja Cat to capture and share immersive, first-person content directly from the stage. Marcolin

The tariff landscape continues to evolve. With Section 122 duties set to expire on July 24 and new proposed Section 301 ...
06/04/2026

The tariff landscape continues to evolve. With Section 122 duties set to expire on July 24 and new proposed Section 301 tariffs under consideration, optical industry businesses could face additional costs across the supply chain.

The Vision Council is closely monitoring these developments and providing members with the resources, guidance, and advocacy support needed to navigate what's next.

Learn more about the proposed changes and upcoming member resources here: https://bit.ly/3Qo2iw2

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225 Reinekers Lane
Alexandria, VA
22314

Telephone

+18668260290

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