Round the Mountain: Southwest Virginia's Artisan Network

Home
United States
Abingdon, VA
Round the Mountain: Southwest Virginia's Artisan Network

Call Directions Website Contact the organization

`Round the Mountain: Southwest Virginia's Artisan Network supports and provides opportunities for the artisan community in Southwest Virginia.

'Round the Mountain began in the fall of 2004 when former Gov. Mark Warner's Virginia Works Initiative designated funds to develop Southwest Virginia as a major cultural and heritage tourism destination and to begin an artisan and craft advocacy organization. The group received non-profit status in March 2006.

'Round the Mountain has focused its efforts to “promote sustainable economic development of the region's communities by assisting local artisans with marketing, educational, and entrepreneurial opportunities,” to quote our mission statement

We have reached out to our members through public-private partnerships to provide educational gatherings and round tables, e-commerce and marketing workshops, and one-on-one coaching for RTM members. With the help of our funding partners, we began a craft registry with several types of membership, and coordinated the development of 15 regional Artisan Trails that span our 19 county region; set jurying standards and procedures for sale of craft work, food and w**e at Heartwood: Southwest Virginia's Artisan Gateway, and launched a major educational program to communicate the value of our artisans, farmers and craft venues to our communities and our region.

10/28/2026

Your next opportunity starts HERE! ✨

Join us November 6 at Heartwood for the Southwest Virginia Artisan Conference.

Visit SWVAArts.com to learn more and register!

10/27/2026

November Crafted Conversation 📢 🎨

Join us on Monday, November 9, from 6 p.m. – 7 p.m. for our virtual November Crafted Conversation.

Crafted Conversations are informal gatherings where artists connect, share ideas, and learn together through facilitator-led peer conversations. Topics may include marketing, pricing, grant writing, skill sharing, and more based on the needs of the group that day.

Email [email protected] for the registration link!

10/22/2026

What would help your art business grow?

Explore whether your prices can support wholesale. Help website visitors become customers. Build a brand people remember. Discover how teaching your craft could create another income stream.

Choose the sessions that fit your goals at the Southwest Virginia Artisan Conference on November 6, 2026 at Heartwood in Abingdon.

Want more confidence in the tax side of your business? Add the Taxes for Creatives workshop with Hannah Cole. A separate add-on ticket is required.

Take time to work on your business, connect with fellow makers, and learn practical steps you can put to use.

Swipe to explore the workshops. Register at SWVAArts.com

10/21/2026

It pays to register early! 🎨 🎟️

Register TODAY before the registration price increases after October 23, 2026!

Secure your ticket today at https://www.eventbrite.com/e/2000176085515?aff=oddtdtcreator

10/14/2026

Shop local this holiday season at the Made in SWVA Holiday Market!

Join us November 7 at Heartwood in Abingdon for a day of Southwest Virginia-made gifts, unique handmade goods, and live artisan demonstrations.

Support local makers and find something truly one of a kind, all made right here in Southwest Virginia.

📅 November 7, 2026 | 10 AM–5 PM
📍 Heartwood Artisan Galleries & Visitor Center

10/08/2026

Now accepting submissions 📢

Turn in applications and drop off items through October 16 at Heartwood Artisan Galleries and Visitor Center from 10 a.m. – 6 p.m. each day.

For more information on jury process, call (276) 492-2400

10/05/2026

TODAY! Join us in Cedar Bluff!

Join us for October’s Crafted Conversation on Monday, October 5, from 2–3 p.m. at the Ellen Elmes Art Gallery at Southwest Virginia Community College.

10/04/2026

In this session, we’ll take the mystery out of pricing your work for both retail and wholesale. You’ll learn how to calculate your true costs, establish profitable pricing, determine your margins, and build a pricing structure that supports growth.

We’ll also explore how to find wholesale customers, what retailers expect, and how wholesale differs from consignment. Bring the actual costs of producing one of your products, and you’ll work through a real-world pricing scenario to see if your business and your pricing are ready for wholesale.

Register TODAY at https://bit.ly/3Vry11z

10/02/2026

In this session, you’ll learn how to build a brand that makes your business more consistent, recognizable, and memorable to your customers.

We’ll explore the key elements that shape your brand, from your logo, colors, and visuals to your messaging, voice, and the experience you create for customers.

You’ll learn practical ways to bring those pieces together across your website, social media, packaging, signage, and more, helping your business look more professional, stand out in the marketplace, and create a lasting connection with customers.

Register today at https://bit.ly/3Vry11z

09/30/2026

Don't wait! Register TODAY! ⏰ 🎟️

Register for the Southwest Virginia Artisan Conference by September 30 to secure the current rate before prices increase on October 1.

Register today at https://bit.ly/3Vry11z

Address

One Heartwood Circle
Abingdon, VA
24210

Telephone

+12765259002

Website

http://www.roundthemountain.org/

Alerts

Be the first to know and let us send you an email when Round the Mountain: Southwest Virginia's Artisan Network posts news and promotions. Your email address will not be used for any other purpose, and you can unsubscribe at any time.