11/05/2026
And so, it begins...
Over the weekend, the new Uganda Advertising Association EXCO held its first strategy session, officially marking the beginning of its two-year tenure serving the industry.
Discussions focused on the current state of the advertising industry, identifying both urgent priorities and long-term opportunities that will shape the future of the profession.
The EXCO reaffirmed its commitment to building on the strong foundation and strategic direction established by previous committees, while bringing fresh energy, ideas and ex*****on to the next phase of growth for the Association.
The next two years will demand bold thinking, industry disruption and the courage to challenge outdated ways of doing things, as the Association positions itself to help shape a more progressive, creative and commercially impactful future for the industry.
Exciting times lie ahead for the industry!
