When management gurus talk enthusiastically about disruption, they mean disrupting other people’s business. When they talk about creativity, they think of another tool for increasing profits. And when they speak about natives, they mean generations that can’t tell anymore what is real and virtual, or that digit used to point a finger. There are more nations and languages, and religions than in any similarly sized region. People here don’t have much in common. Everything happens too fast. These complexities are as frustrating now as they were life-threatening throughout history. With countless rulers and artists and philosophers being born across the region, being creative often meant just managing to stay alive. So when people here talk about disruption, it happens every day. Outstanding creativity is as ordinary as the air we breathe and being native means knowing where you belong: to millennia of mind-blowing milestones. South-East Europe, Timeless and Boundless
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BIG SEE is an exciting emerging platform under the BIG umbrella. SEE is Southeast Europe. It brings together 21 countries from the Adriatic-Ionian, the Balkan-Mediterranean and the Danube region: Albania, Austria, Bosnia and Herzegovina, Bulgaria, Croatia, Cyprus, Czech Republic, Greece, Hungary, Israel, Italy, Kosovo, Malta, Moldova, Montenegro, North Macedonia, Romania, Serbia, Slovakia, Slovenia, and Turkey - altogether 350 million people in what we feel, claim and exclaim is the most compelling, most creative region in the world.
