25/09/2026
In this session, Martin Bertilsson, former Director of Google APAC and founder of AIMSOO, will explore with us how the search landscape is evolving across Google Search, AI-powered search engines, and Large Language Models (LLMs). Participants will gain practical insights into how different platforms discover, rank, and present information, and what organisations must do today to remain visible and competitive tomorrow.
We look forward to seeing you!