07/11/2025
In the early 2000s, the tech universe was emerging from the Y2K gold rush. Digital marketing did not exist, nor did words like start-ups, digital strategy, social media platforms and everything that we have in our online ecosystem today.
The avenues for deep learning were limited by the ability to attend global conferences or DIY experiences. I caught a break as I got the opportunity to attend some global conferences, and my go-to would not be the celebrity panels and keynotes, but the workshops, practitioners’ sessions and small networking setups.
That experience was my education. For 25 years, I have thrived as a digital agency founder and now a strategy consultant across Asia Pacific, working with some stellar folks in publicly listed companies, global enterprises and the Singapore Government.
In the interim, Click Asia was born and consolidating the key takeaways for learning, I am now excited to bring Keyword, it's like coming full circle. Do check out the quick introduction video, and come join us on a platform of your choice.
A fun fact: This has been written without the help of AI.
