Welfare Matters

Welfare Matters Welfare Matters is focused on building capacity for the farmed animal advocacy movement in Southeast Asia.

Our programmes aim to build the talent pipeline and support the growth of locally relevant projects for a more humane and sustainable food system.

๐Ÿš€ ๐—”๐—ฟ๐—ฒ ๐˜†๐—ผ๐˜‚ ๐˜€๐—ผ๐—บ๐—ฒ๐—ผ๐—ป๐—ฒ ๐˜„๐—ต๐—ผ ๐˜€๐—ฒ๐—ฒ๐˜€ ๐—ฎ ๐—ฝ๐—ฟ๐—ผ๐—ฏ๐—น๐—ฒ๐—บ - ๐—ฎ๐—ป๐—ฑ ๐˜„๐—ฎ๐—ป๐˜๐˜€ ๐˜๐—ผ ๐—ฏ๐—ฒ ๐—ฝ๐—ฎ๐—ฟ๐˜ ๐—ผ๐—ณ ๐˜๐—ต๐—ฒ ๐˜€๐—ผ๐—น๐˜‚๐˜๐—ถ๐—ผ๐—ป?Maybe you've thought about doing more for an...
20/05/2026

๐Ÿš€ ๐—”๐—ฟ๐—ฒ ๐˜†๐—ผ๐˜‚ ๐˜€๐—ผ๐—บ๐—ฒ๐—ผ๐—ป๐—ฒ ๐˜„๐—ต๐—ผ ๐˜€๐—ฒ๐—ฒ๐˜€ ๐—ฎ ๐—ฝ๐—ฟ๐—ผ๐—ฏ๐—น๐—ฒ๐—บ - ๐—ฎ๐—ป๐—ฑ ๐˜„๐—ฎ๐—ป๐˜๐˜€ ๐˜๐—ผ ๐—ฏ๐—ฒ ๐—ฝ๐—ฎ๐—ฟ๐˜ ๐—ผ๐—ณ ๐˜๐—ต๐—ฒ ๐˜€๐—ผ๐—น๐˜‚๐˜๐—ถ๐—ผ๐—ป?
Maybe you've thought about doing more for animals. Maybe you've wondered whether you could lead something meaningful. Maybe you've had an idea in the back of your mind for a while, but weren't sure how to turn it into reality.
๐—œ๐—ณ ๐˜๐—ต๐—ฎ๐˜ ๐˜€๐—ผ๐˜‚๐—ป๐—ฑ๐˜€ ๐—น๐—ถ๐—ธ๐—ฒ ๐˜†๐—ผ๐˜‚, ๐—™๐—”๐—ช๐—œ ๐˜„๐—ฎ๐˜€ ๐—ฏ๐˜‚๐—ถ๐—น๐˜ ๐—ณ๐—ผ๐—ฟ ๐˜†๐—ผ๐˜‚.
The Farmed Animal Welfare Incubator (FAWI) is a launchpad for the next generation of farmed animal welfare leaders in Southeast Asia. We're looking for individuals who are:
๐ŸŒŸ Driven: highly motivated to reduce farmed animal suffering at scale
๐Ÿ” Evidence-based: open to exploring interventions and impactful approaches
๐ŸŒ Based in Indonesia, Malaysia, The Philippines, Thailand or Vietnam
๐Ÿ’ผ Entrepreneurial: ready to build something from the ground up

In 2024, FAWI incubated two pioneering new organisations in Southeast Asia. Their founders came in with passion, learned, developed ideas and left with fully functioning organisations, seed funding, and a network of support behind them.

๐—œ๐—ป ๐Ÿฎ๐Ÿฌ๐Ÿฎ๐Ÿฒ, ๐˜„๐—ฒ'๐—ฟ๐—ฒ ๐—น๐—ผ๐—ผ๐—ธ๐—ถ๐—ป๐—ด ๐—ณ๐—ผ๐—ฟ ๐˜๐—ต๐—ฒ ๐—ป๐—ฒ๐˜…๐˜ ๐—ด๐—ฒ๐—ป๐—ฒ๐—ฟ๐—ฎ๐˜๐—ถ๐—ผ๐—ป ๐—ผ๐—ณ ๐—ณ๐—ผ๐˜‚๐—ป๐—ฑ๐—ฒ๐—ฟ๐˜€. ๐—–๐—ผ๐˜‚๐—น๐—ฑ ๐˜๐—ต๐—ฎ๐˜ ๐—ฏ๐—ฒ ๐˜†๐—ผ๐˜‚?

Applications are open until the 15 of June!
๐Ÿ‘‰ Apply now: welfarematters.org/incubation-programme

๐ŸŽ™๏ธ ๐—™๐—”๐—ช๐—œ ๐Ÿฎ๐Ÿฌ๐Ÿฎ๐Ÿฒ ๐—ช๐—ฒ๐—ฏ๐—ถ๐—ป๐—ฎ๐—ฟ ๐—ฅ๐—ฒ๐—ฐ๐—ฎ๐—ฝ Last week, we shared our vision for supporting new farmed animal welfare organisations across...
13/05/2026

๐ŸŽ™๏ธ ๐—™๐—”๐—ช๐—œ ๐Ÿฎ๐Ÿฌ๐Ÿฎ๐Ÿฒ ๐—ช๐—ฒ๐—ฏ๐—ถ๐—ป๐—ฎ๐—ฟ ๐—ฅ๐—ฒ๐—ฐ๐—ฎ๐—ฝ Last week, we shared our vision for supporting new farmed animal welfare organisations across Southeast Asia, with a focus on layer hens and farmed fish. Here are the key takeaways:
๐Ÿ” ๐—Ÿ๐—ฎ๐˜†๐—ฒ๐—ฟ ๐—ต๐—ฒ๐—ป๐˜€: Over 860 million birds continue to be raised in caged systems across SEA, highlighting opportunities for work around cage-free transitions and producer engagement.
๐ŸŸ ๐—™๐—ฎ๐—ฟ๐—บ๐—ฒ๐—ฑ ๐—ณ๐—ถ๐˜€๐—ต: Over 10 billion fish farmed with virtually no welfare protections, creating urgent need for practical welfare improvements such as better water quality, lower stocking densities, and humane slaughter approaches.
๐Ÿ’ก We also shared more about what the Farmed Animal Welfare Incubator (FAWI) provides, including Seed funding (up to USD 50k), stipend, expert mentorship, research-backed ideas, and a regional network.

๐—”๐—ฝ๐—ฝ๐—น๐—ถ๐—ฐ๐—ฎ๐˜๐—ถ๐—ผ๐—ป๐˜€ ๐—ฎ๐—ฟ๐—ฒ ๐—ผ๐—ฝ๐—ฒ๐—ป ๐—ป๐—ผ๐˜„ โ€” ๐—ฑ๐—ฒ๐—ฎ๐—ฑ๐—น๐—ถ๐—ป๐—ฒ ๐Ÿญ๐Ÿฑ ๐—๐˜‚๐—ป๐—ฒ ๐Ÿฎ๐Ÿฌ๐Ÿฎ๐Ÿฒ.
Could you be the one to pioneer this work?

๐Ÿ“ Apply: welfarematters.org/incubation-programme
๐ŸŽฅ Missed the webinar? Watch the recording:
https://youtu.be/G4JtybBwoaE?si=pM5pe7AuAWoTAElN

Seeking ambitious and dedicated individuals who are ready to start new farmed animal welfare organisations in Southeast Asia. Apply Now Apply Now Applications Deadline: 15 June 2026 What is an โ€˜Incubatorโ€™? An incubator provides the right conditions that early-stage ideas need to grow into impact...

๐Ÿ“ Start an Impact-Oriented Nonprofit Initiative in Southeast Asia! ๐ŸŸ We know that starting a new organisation can feel o...
07/05/2026

๐Ÿ“ Start an Impact-Oriented Nonprofit Initiative in Southeast Asia! ๐ŸŸ

We know that starting a new organisation can feel overwhelming. Where do you begin? What intervention should you focus on? How do you secure funding? How do you build a team?

The Farmed Animal Welfare Incubator (FAWI) is designed to help you.

Here's what participants receive:

๐Ÿ“š 12 weeks of structured support, workshops, and hands-on support to help you build a strong foundation for your organisation.

๐Ÿงญ Expert mentorship - one-to-one guidance from experienced farmed animal welfare professionals who have navigated these challenges before.

๐Ÿ’ก Research-backed intervention ideas - you don't have to figure out where to have the most impact alone. We provide you with evidence-based ideas for high-impact interventions focused on the most pressing farmed animal welfare issues in Southeast Asia.

๐Ÿค A regional network - connect with like-minded advocates, partner organisations and supporters across Indonesia, Malaysia, the Philippines, Thailand and Vietnam.

๐Ÿ’ฐ Seed funding of up to ~USD 50,000 - so you can focus on the mission from day one, without financial stress holding you back.

It's never been a better time to take the leap. And FAWI is here to make sure you don't have to take it alone.

๐Ÿ“๐Ÿฃ๐ŸŸ Apply now: welfarematters.org/incubation-programme

๐Ÿ“ฃ Don't miss the FAWI 2026 Info Webinar this week!๐Ÿ—“๏ธ WEDNESDAY, 29 April 2026๐Ÿ•– 7:00-8:00 PM GMT+7 / 8:00-9:00 PM GMT+8๐Ÿ’ป ...
28/04/2026

๐Ÿ“ฃ Don't miss the FAWI 2026 Info Webinar this week!

๐Ÿ—“๏ธ WEDNESDAY, 29 April 2026
๐Ÿ•– 7:00-8:00 PM GMT+7 / 8:00-9:00 PM GMT+8
๐Ÿ’ป Free, online via Zoom

๐Ÿ”— Register now: https://bit.ly/FAWI2026Webinar

If you've been thinking about launching a farmed animal welfare organisation in Southeast Asia โ€” this is your chance to learn how FAWI can support you.

What is FAWI?

The Farmed Animal Welfare Incubator is a 12-week full-time programme that helps passionate individuals in Southeast Asia, launch new organisations focused on improving the welfare of farmed animals.

This year, we're focusing on layer hens and farmed fish โ€” two of the most neglected animals in the region.

What you'll learn in the webinar:

๐Ÿ” Why layer hens and farmed fish โ€” and the enormous opportunities for impact ๐ŸŸ

๐Ÿ› ๏ธ What FAWI provides: stipend during the programme, seed funding for your organisation (up to USD 50,000), expert mentorship, research-backed intervention ideas, and a regional network

๐Ÿ’ก Specific intervention opportunities we're exploring

๐Ÿ™‹ Who we're looking for and how to apply

๐Ÿ“† What happens during the 12-week incubation

๐Ÿ’ฌ Live Q&A โ€” ask us anything!

Whether you've been thinking about this for years or the idea just sparked today โ€” join us.

The Farmed Animal Welfare Incubator (FAWI) exists to nurture locally-based initiatives in Southeast Asia โ€”to grow into high-impact organisationsโ€” aimed at improving the lives of animals raised in intensive food systems. We are seeking ambitious and dedicated individuals who are ready to start ne...

๐Ÿ” Start an Impact-Oriented Nonprofit Initiative for Layer Hen Welfare!This year, FAWI is focusing on two of the most neg...
22/04/2026

๐Ÿ” Start an Impact-Oriented Nonprofit Initiative for Layer Hen Welfare!

This year, FAWI is focusing on two of the most neglected farmed animals in Southeast Asia: fish and layer hens.

Layer hens represent one of the largest sources of farmed animal suffering in Southeast Asia by sheer numbers. The overwhelming majority are kept in barren battery cages with virtually no space to move, nest, perch, or express natural behaviours. Beak trimming without pain relief is routine.

While over 300 Asian companies have made cage-free commitments, these efforts still reach only a small fraction of birds. Targeted interventions combining producer engagement, technical training, and corporate accountability can accelerate adoption and translate pledges into measurable welfare improvements.

Advocates in the region are urgently needed.

๐ŸŽ™๏ธ Want to learn more? Join our free Info Webinar on 29 April to hear about the intervention ideas we're exploring and how FAWI supports you to launch.

Register: https://bit.ly/FAWI2026Webinar

Or apply now: welfarematters.org/incubation-programme

๐ŸŸ Start an Impact-Oriented Nonprofit Initiative for Farmed Animal Welfare! This year, FAWI is focusing on two of the mos...
15/04/2026

๐ŸŸ Start an Impact-Oriented Nonprofit Initiative for Farmed Animal Welfare!

This year, FAWI is focusing on two of the most neglected farmed animals in Southeast Asia: fish and layer hens.

Billions of fish are farmed annually across Southeast Asia. Welfare issues are chronic: poor water quality, low oxygen, overcrowding, and inhumane slaughter methods cause continuous suffering. Water quality improvements (dissolved oxygen, ammonia, pH) and reduced stocking densities can make an immediate difference.

Yet fish welfare remains almost entirely overlooked. Advocates in the region are urgently needed.

๐ŸŽ™๏ธ Want to learn more? Join our free Info Webinar on 29 April to hear about the intervention ideas we're exploring and how FAWI supports you to launch.

Register:https://bit.ly/FAWI2026Webinar

Or apply now: welfarematters.org/incubation-programme

๐Ÿ“ฃ The Farmed Animal Welfare Incubator (FAWI) is back for 2026!Ever thought about starting your own organisation to help ...
10/04/2026

๐Ÿ“ฃ The Farmed Animal Welfare Incubator (FAWI) is back for 2026!

Ever thought about starting your own organisation to help farmed animals?

Maybe you've seen the scale of the problem and wondered if you could be part of the solution. Maybe you have ideas but aren't sure where to begin. Or maybe you've never considered starting your own organisation, but something about it feels right.

If any of that resonates, maybe the Farmed Animal Welfare Incubator (FAWI) is for you. FAWI is a 12-week full-time programme that helps passionate individuals based in Southeast Asia launch new organisations focused on improving the welfare of farmed animals.

Want to find out more? We have a webinar coming up that you won't want to miss.

๐ŸŽ™๏ธ FAWI 2026 Info Webinar
๐Ÿ“… Wednesday, 29 April 2026
๐Ÿ•– 7:00-8:00 PM GMT+7 / 8:00-9:00 PM GMT+8
๐Ÿ’ป Free, online via Zoom
๐Ÿ”— Register here: https://bit.ly/FAWI2026Webinar

In the webinar, we'll cover what FAWI provides (workshops, network connections, expert mentorship, research-backed intervention ideas, and seed funding), who we're looking for, how to apply, and what happens during the 12-week incubation.

Whether you've been thinking about this for years or the idea just sparked today โ€” join us.

Already know you want to apply? Applications are open now: welfarematters.org/incubation-programme

๐—ฆ๐—˜๐—”๐—™๐—”๐—ช๐—™ ๐—”๐—ฝ๐—ฝ๐—น๐—ถ๐—ฐ๐—ฎ๐˜๐—ถ๐—ผ๐—ป๐˜€ โณ ๐Ÿฎ ๐—ฑ๐—ฎ๐˜†๐˜€ ๐—น๐—ฒ๐—ณ๐˜ ๐˜๐—ผ ๐—ฎ๐—ฝ๐—ฝ๐—น๐˜† If youโ€™ve been thinking about it, this is your moment, as the applications c...
10/04/2026

๐—ฆ๐—˜๐—”๐—™๐—”๐—ช๐—™ ๐—”๐—ฝ๐—ฝ๐—น๐—ถ๐—ฐ๐—ฎ๐˜๐—ถ๐—ผ๐—ป๐˜€ โณ ๐Ÿฎ ๐—ฑ๐—ฎ๐˜†๐˜€ ๐—น๐—ฒ๐—ณ๐˜ ๐˜๐—ผ ๐—ฎ๐—ฝ๐—ฝ๐—น๐˜† If youโ€™ve been thinking about it, this is your moment, as the applications close on 12 April 2026.

The ๐™Ž๐™ค๐™ช๐™ฉ๐™๐™š๐™–๐™จ๐™ฉ ๐˜ผ๐™จ๐™ž๐™– ๐™๐™–๐™ง๐™ข๐™š๐™™ ๐˜ผ๐™ฃ๐™ž๐™ข๐™–๐™ก ๐™’๐™š๐™ก๐™›๐™–๐™ง๐™š ๐™๐™š๐™ก๐™ก๐™ค๐™ฌ๐™จ๐™๐™ž๐™ฅ (๐™Ž๐™€๐˜ผ๐™๐˜ผ๐™’๐™) exists to support people who care about the scale and suffering of farmed animals and want to make a practical difference in Southeast Asia. Whether you want to join an organisation in a high-impact role, strengthen your advocacy skills, or explore other ways to get involved meaningfully, SEAFAWF can help you take that next step.

๐—”๐—ฝ๐—ฝ๐—น๐—ถ๐—ฐ๐—ฎ๐˜๐—ถ๐—ผ๐—ป๐˜€ ๐—ฐ๐—น๐—ผ๐˜€๐—ฒ ๐Ÿญ๐Ÿฎ ๐—”๐—ฝ๐—ฟ๐—ถ๐—น: ๐—Ÿ๐—ถ๐—ป๐—ธ ๐—ถ๐—ป ๐—ฏ๐—ถ๐—ผ | ๐˜„๐—ฒ๐—น๐—ณ๐—ฎ๐—ฟ๐—ฒ๐—บ๐—ฎ๐˜๐˜๐—ฒ๐—ฟ๐˜€.๐—ผ๐—ฟ๐—ด/๐—ณ๐—ฒ๐—น๐—น๐—ผ๐˜„๐˜€๐—ต๐—ถ๐—ฝ

๐—ฆ๐—ง๐—œ๐—Ÿ๐—Ÿ ๐—›๐—”๐—ฉ๐—˜ ๐—ค๐—จ๐—˜๐—ฆ๐—ง๐—œ๐—ข๐—ก๐—ฆ ๐—”๐—•๐—ข๐—จ๐—ง ๐—ฆ๐—˜๐—”๐—™๐—”๐—ช๐—™ ๐Ÿฎ๐Ÿฌ๐Ÿฎ๐Ÿฒ? ๐—”๐—ฃ๐—ฃ๐—Ÿ๐—œ๐—–๐—”๐—ง๐—œ๐—ข๐—ก๐—ฆ ๐—ข๐—ฃ๐—˜๐—ก ๐—จ๐—ก๐—ง๐—œ๐—Ÿ ๐Ÿญ๐Ÿฎ ๐—”๐—ฃ๐—ฅ๐—œ๐—Ÿ ๐Ÿฎ๐Ÿฌ๐Ÿฎ๐Ÿฒ!Weโ€™ve answered some of the most common on...
07/04/2026

๐—ฆ๐—ง๐—œ๐—Ÿ๐—Ÿ ๐—›๐—”๐—ฉ๐—˜ ๐—ค๐—จ๐—˜๐—ฆ๐—ง๐—œ๐—ข๐—ก๐—ฆ ๐—”๐—•๐—ข๐—จ๐—ง ๐—ฆ๐—˜๐—”๐—™๐—”๐—ช๐—™ ๐Ÿฎ๐Ÿฌ๐Ÿฎ๐Ÿฒ? ๐—”๐—ฃ๐—ฃ๐—Ÿ๐—œ๐—–๐—”๐—ง๐—œ๐—ข๐—ก๐—ฆ ๐—ข๐—ฃ๐—˜๐—ก ๐—จ๐—ก๐—ง๐—œ๐—Ÿ ๐Ÿญ๐Ÿฎ ๐—”๐—ฃ๐—ฅ๐—œ๐—Ÿ ๐Ÿฎ๐Ÿฌ๐Ÿฎ๐Ÿฒ!
Weโ€™ve answered some of the most common ones ๐Ÿ‘† - from who can apply, to time commitment, to what youโ€™ll gain from the experience. If you care about reducing the suffering of farmed animals and are open to exploring a career in farmed animal advocacy in Southeast Asia, this is your perfect starting point.

L๐—ฒ๐˜€๐˜€ ๐˜๐—ต๐—ฎ๐—ป ๐—ฎ ๐˜„๐—ฒ๐—ฒ๐—ธ ๐˜๐—ผ ๐—ฎ๐—ฝ๐—ฝ๐—น๐˜†: ๐—ฎ๐—ฝ๐—ฝ๐—น๐—ถ๐—ฐ๐—ฎ๐˜๐—ถ๐—ผ๐—ป๐˜€ ๐—ฐ๐—น๐—ผ๐˜€๐—ฒ ๐—ผ๐—ป ๐Ÿญ๐Ÿฎ ๐—”๐—ฝ๐—ฟ๐—ถ๐—น ๐Ÿฎ๐Ÿฌ๐Ÿฎ๐Ÿฒ!
๐Ÿ”— Link in bio | welfarematters.org/fellowship

๐—๐—ผ๐—ถ๐—ป ๐˜๐—ต๐—ฒ ๐—ฆ๐—˜๐—”๐—™๐—”๐—ช๐—™ ๐—™๐—ฒ๐—น๐—น๐—ผ๐˜„๐˜€๐—ต๐—ถ๐—ฝ, ๐—ฏ๐—ฒ ๐—ฝ๐—ฎ๐—ฟ๐˜ ๐—ผ๐—ณ ๐—ฎ๐—ป ๐—ฎ๐—บ๐—ฎ๐˜‡๐—ถ๐—ป๐—ด ๐—ฐ๐—ผ๐—บ๐—บ๐˜‚๐—ป๐—ถ๐˜๐˜†!As the name suggests, our SEAFAWF fellowship programme is a...
31/03/2026

๐—๐—ผ๐—ถ๐—ป ๐˜๐—ต๐—ฒ ๐—ฆ๐—˜๐—”๐—™๐—”๐—ช๐—™ ๐—™๐—ฒ๐—น๐—น๐—ผ๐˜„๐˜€๐—ต๐—ถ๐—ฝ, ๐—ฏ๐—ฒ ๐—ฝ๐—ฎ๐—ฟ๐˜ ๐—ผ๐—ณ ๐—ฎ๐—ป ๐—ฎ๐—บ๐—ฎ๐˜‡๐—ถ๐—ป๐—ด ๐—ฐ๐—ผ๐—บ๐—บ๐˜‚๐—ป๐—ถ๐˜๐˜†!

As the name suggests, our SEAFAWF fellowship programme is all about meeting like-minded individuals, united in reducing the suffering of farmed animals.

Advocates across Southeast Asia are uniting through research, policy, and on-the-ground work to improve the lives of animals raised for food. The SEAFAWF Fellowship brings these people together - for you! For 14 weeks, fellows learn, question, share ideas, and connect with others across the region who care deeply about reducing animal suffering.

And the community doesnโ€™t end there! Graduated fellows become part of an exclusive SEAFAWF alumni network, staying connected and supporting each other beyond the programme. What many fellows cherish the most is the sense of community, finding others who believe this change is possible.

๐—”๐—ฝ๐—ฝ๐—น๐—ถ๐—ฐ๐—ฎ๐˜๐—ถ๐—ผ๐—ป๐˜€ ๐—ณ๐—ผ๐—ฟ ๐—ฆ๐—˜๐—”๐—™๐—”๐—ช๐—™ ๐Ÿฎ๐Ÿฌ๐Ÿฎ๐Ÿฒ ๐—ฎ๐—ฟ๐—ฒ ๐—ผ๐—ฝ๐—ฒ๐—ป ๐˜‚๐—ป๐˜๐—ถ๐—น ๐Ÿญ๐Ÿฎ ๐—”๐—ฝ๐—ฟ๐—ถ๐—น ๐Ÿฎ๐Ÿฌ๐Ÿฎ๐Ÿฒ! Link in Bio
Learn more: welfarematters.org/fellowship

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