The goal of the RKU is to actively participate in creating a more peaceful, just and loving Pakistan by promoting kindness for the underprivileged people of the human family. To accomplish this, we must actively participate at all levels of decision making from the lowest level to the highest. The RKU is not just another organization working to make Pakistan a better place. Yes, we work to make ou
r country better, but what is different is that we are bringing kindness for underprivileged people among privileged people of the society. The team reflects upon the motive which is Raising Kindness for Underprivileged. We think that Photojournalism is the best way through which we can work for the betterment of the underprivileged society. We believe that through highlighting the different aspects of the life of an underprivileged we can raise awareness among the people for them. Raising awareness is not only the solution towards the issues; therefore, we are working practically for them by visiting them, highlighting the issues and heading towards their solutions. Our area of concern will be child welfare, youth welfare, women’s welfare, welfare of the destitute, recreational programs and education. The RKU serves as a way for its members to bring the voices of “the underprivileged peoples” and the values of the RKU way of life to the people of Pakistan.