08/07/2025
The EโCommerce Philippine Trustmark is a new initiative by the Department of Trade and Industry (DTI), established under the Internet Transactions Act of 2023 (RA 11967), to bolster consumer confidence and curb fraudulent activity in online trade .
๐ก๏ธ What it Is
A digital badge awarded to online merchants that comply with fair, transparent, and safe eโcommerce practices .
Based on the DTIโs Department Administrative Order 25โ07 issued on June 27, 2025, which lays out eligibility, application, and standards .
Voluntaryโbut encouragedโestablishing a selfโregulatory mechanism to promote best practices .
๐ Eligibility & Requirements
To qualify, a business must submit:
1. Application form + sworn commitment to follow relevant laws.
2. Proof of business registration (DTI, SEC, or CDA).
3. Local government permit and BIR Certificate (Form 2303).
4. List of online platforms used.
5. No pending charges from DTI Fair Trade Bureau or relevant agencies .
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Benefits
Allows businesses to display the trustmark on websites, seller profiles, product pagesโand even at physical outlets .
Increases consumer trust, leads to greater visibility and credibility .
Earns priority business processing, capacity-building opportunities, tradeโfair invites, and possible DTI recognition .
Access to DTIโs consumer complaint redress system, alongside legal recourse under the Internet Transactions Act .
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Timeline & Context
December 5, 2023: RA 11967 took effect, mandating this trustmark among other consumer protections .
May 2025: DTI released draft rules for public consultation .
June 27, 2025: DTI issued DAO 25โ07 (implementing rules).
July 7, 2025: Official rollout of the trustmark via DTIโs online portal .
๐ How to Apply
Head to the official Trustmark portal at trustmark.dti.gov.ph to fill out the online form and upload documents .
You can check application status via the same portal, and verified businesses receive a QR-coded digital badge .
