Cebu Association of Tourguides Inc.

Cebu Association of Tourguides Inc. Welcome to the official page of CATG, Cebuโ€™s Department of Tourism-accredited tour guides. Connect you to Cebu. Advocate sustainable tourism in Cebu.

Experience Cebu through the eyes of passionate locals who know it by heart. Tell you stories about Cebu. Give you best moments while in Cebu.

When Cebu is serving full tropical ๐Ÿ๏ธ main-character energy, CATG is right there slaayiinng ๐Ÿ”ฅ the vibe. Think: history ๐Ÿ›...
08/05/2026

When Cebu is serving full tropical ๐Ÿ๏ธ main-character energy, CATG is right there slaayiinng ๐Ÿ”ฅ the vibe.

Think: history ๐Ÿ›๏ธ in one hand, camera ๐Ÿ“ธ in the other, and every stop unfolding like an iconic scene ๐Ÿ›๏ธ you didnโ€™t know you neededโ€”where even the in-between moments โœจ feel like part of a Cebu heritage montage worth replaying โค๏ธ


๐ŸŒž TRAVEL SAFE THIS HOT VACATION SEASON! ๐ŸŒดAs temperatures rise, letโ€™s all stay mindful and prepared while exploring the b...
12/04/2026

๐ŸŒž TRAVEL SAFE THIS HOT VACATION SEASON! ๐ŸŒด

As temperatures rise, letโ€™s all stay mindful and prepared while exploring the beauty of Cebu and beyond. The heat can be intense, but with the right precautions, your travels can still be safe and enjoyable!

The Cebu Association of Tourguides, Inc. proudly welcomes Dita Angara-Mathay as the newly appointed Department of Touris...
11/04/2026

The Cebu Association of Tourguides, Inc. proudly welcomes Dita Angara-Mathay as the newly appointed Department of Tourism Secretary.

Your leadership and dedication to service inspire the entire guiding community. We look forward to working hand in hand with you in advancing Philippine tourism, empowering tour guides, and showcasing the richness of our culture and destinations.

Congratulations, Secretary Angara-Mathay! Mabuhay ang turismo!

๐—–๐—ข๐—ข๐—ฅ๐——๐—œ๐—ก๐—”๐—ง๐—˜๐—— ๐—ฅ๐—˜๐—ฆ๐—ฃ๐—ข๐—ก๐—ฆ๐—˜ ๐—œ๐—ฆ ๐—–๐—ฅ๐—œ๐—ง๐—œ๐—–๐—”๐—ŸCentral Visayas Tourism Stakeholders Unite for a Calibrated, Worker-First Response Amid ...
08/04/2026

๐—–๐—ข๐—ข๐—ฅ๐——๐—œ๐—ก๐—”๐—ง๐—˜๐—— ๐—ฅ๐—˜๐—ฆ๐—ฃ๐—ข๐—ก๐—ฆ๐—˜ ๐—œ๐—ฆ ๐—–๐—ฅ๐—œ๐—ง๐—œ๐—–๐—”๐—Ÿ

Central Visayas Tourism Stakeholders Unite for a Calibrated, Worker-First Response Amid Global Disruptions

In a strategic and forward-looking initiative, the Department of Tourism Central Visayas convened a Tourism Stakeholders Consultation Meeting on March 31, 2026, at Bai Hotel Cebu, bringing together key government agencies, industry leaders, and tourism partners in a hybrid setting to address the ongoing impacts of global disruptions, particularly the Middle East disturbance, on the regionโ€™s tourism sector.

More than a routine consultation, the meeting served as a strategic check-in conference aimed at aligning sectoral responses and strengthening coordination across the tourism value chain. Central to the discussions was the adoption of a worker-first policy, recognizing the vulnerability of tourism frontliners and daily earners. Stakeholders emphasized the need to safeguard livelihoods through alternative employment opportunities, capacity-building programs, and expanded training initiatives under the Filipino Brand of Service Excellence.

Leading the meeting, OIC-Regional Director Gelena Asis-Dimpas underscored the importance of collective action through the proposed Central Visayas Tourism Coordination and Resilience (CV-CoRe) Networkโ€”a platform designed to facilitate real-time information exchange, co-develop adaptive strategies, and ensure coordinated monitoring and response mechanisms across the region. She highlighted the โ€œproactive and compassionate stanceโ€ of stakeholders, emphasizing that resilience and unity remain essential in navigating evolving challenges.

The consultation also highlighted ongoing government support measures under the national UPLIFT framework, including fuel subsidies, financial assistance, and potential tax relief, alongside the integration of the tourism sector into the Regional Inter-Agency Task Force on Energy and Economic Response.

At its core, the meeting reaffirmed a unified commitment: that while global challenges continue to reshape the tourism landscape, Central Visayas remains steadfast in its mission to adapt, protect livelihoods, and sustain industry growth through collaboration, innovation, and resilience.

He is Risen! Alleluia! Today, we celebrate life, victory, and grace.
04/04/2026

He is Risen! Alleluia!

Today, we celebrate life, victory, and grace.

As we mark the start of   2026, we are reminded that food is more than nourishment, it is culture, community, and connec...
01/04/2026

As we mark the start of 2026, we are reminded that food is more than nourishment, it is culture, community, and connection.

The Cebu Association of Tourguides Inc. extends our heartfelt gratitude to Sir Jynx King Chanjueco and Ms. Lorraine Mitzi Alonzo Ambrad for welcoming as at Pusรด Village. Our visit allowed us to experience firsthand how culture, sustainability, and community come together in one space.

In a place where puso (hanging rice) is not just food but a symbol of ingenuity, community, and everyday Filipino life, we experienced how culture and sustainability beautifully come together. From learning about the Clay Go (Clean As You Go) practice to appreciating the stories behind each offering, we are reminded that the food we share with our guests carries stories of the land, the people, and the traditions we strive to preserve.

Daghang salamat for the hospitality, the learning, and for being partners with us in promoting responsible and meaningful tourism.




31/03/2026

As we culminate in the Philippines, we give thanks for meaningful encounters that remind us what it truly means to lead like the babaylans.

We are deeply grateful to Raquel T. Choa, Cebuโ€™s Chocolate Queen, for warmly welcoming the Cebu Association of Tourguides Inc. in Casa De Cacao for an intimate introduction to the Casa Heritage Tour.

Gathered over a comforting cup of sikwate, we listened to her journey in the Philippine cacao industry, stories rooted in passion, purpose, and a deep love for the land and community.

Moments like these remind us that women lead not only in grand ways, but also in the quiet, nurturing spaces, where stories are shared, traditions are preserved, and futures are shaped.

Truly, a beautiful reflection of this yearโ€™s theme:
โ€œWE for Gender Equality and Inclusive Society: Lead Like the Babaylans, Filipinas!โ€

Daghang salamat for the inspiration, for the stories, and for reminding us of the richness of our heritage.

With heavy hearts, we share that one of our dear CATG colleagues, Joselito Noe Plaza has gone to be with the Lord. He wi...
26/03/2026

With heavy hearts, we share that one of our dear CATG colleagues, Joselito Noe Plaza has gone to be with the Lord.

He will always be remembered for his deep passion for the tour guiding profession and his unwavering commitment to our association.

For many years, he faithfully served as part of the Committee on Elections, offering his time and dedication with integrity. To many of us, he was our โ€œwalking directoryโ€, always ready to help, quick to respond in our group chat, and someone we could rely on whenever we needed contact details or assistance on the field. His presence will truly be missed, not only for what he did, but for who he was to all of us.

We are scheduled to offer a Holy Mass for him today, March 26, 2026, at 8:00 PM at Saint Peter Imus, Room 302.

Thank you for your continued prayers, love, and support for one of our own. Let us honor his life by carrying forward the same spirit of service he showed so generously.

If youโ€™re looking for something meaningful to explore this weekend, come and visit ๐Ž๐”๐‘ ๐‚๐ž๐›๐ฎ! ๐๐ข๐ฌ๐ญ๐š ๐ฌ๐š ๐’๐ฎ๐ ๐›๐จ: ๐Š๐š๐ฌ๐š๐๐ฒ๐š ๐ฌ๐š ...
14/03/2026

If youโ€™re looking for something meaningful to explore this weekend, come and visit ๐Ž๐”๐‘ ๐‚๐ž๐›๐ฎ! ๐๐ข๐ฌ๐ญ๐š ๐ฌ๐š ๐’๐ฎ๐ ๐›๐จ: ๐Š๐š๐ฌ๐š๐๐ฒ๐š ๐ฌ๐š ๐‚๐ฎ๐š๐ซ๐ญ๐จ ๐ƒ๐ข๐ฌ๐ญ๐ซ๐ข๐ญ๐จ.

Step into the vibrant culture of Northern and discover the stories behind its local products. Taste the bounty of the sea through dried seafood specialties, admire the beauty of handwoven creations, and enjoy native delicacies made from ingredients grown in local farms.

Beyond the flavors and crafts, you will also see inspiring creation by Persons Deprived of Liberty (PDLs) artworks that reflect hope, creativity, and second chances.

The exhibit is happening at the atrium of Robinsons Galleria Cebu and features proudly Cebuano products from Bantayan, San Remigio, Medellin, Daanbantayan, Madridejos, Tabuelan, Santa Fe, and Tabogon, as well as the City of Bogo.

Come and experience the culture, flavors, and creativity of Northern Cebu until March 15.

Who knows? You might discover your next favorite Cebuano delicacy or bring home a beautiful piece of Northern Cebu craftsmanship. โœจ

Today, the Cebu Association of Tourguides Inc. joined the opening of the 11th International Travel Festival - Philippine...
13/03/2026

Today, the Cebu Association of Tourguides Inc. joined the opening of the 11th International Travel Festival - Philippines, represented by our President, PG Guba.

This yearโ€™s theme, Dream. Go. Live. was beautifully captured in the opening production, reminding us that travel begins with a dream, grows through the courage to go, and becomes truly meaningful when we live the experience and understand the stories of the places we encounter.

During the Human Connections 2026 , our Secretary Cris Edren Dela Peรฑa, delivered a talk entitled โ€œThe Soul of the Story: Why Algorithms Canโ€™t Feel History.โ€ It was a powerful reminder of the important role of tour guides, how we do not simply provide information, but allow travelers to truly experience the culture, traditions, and people of the places they visit.

We are also proud to share that our Auditor, Thannya Pino is part of the organizing team behind this yearโ€™s festival, contributing her time and expertise to make this meaningful tourism event possible.

The day was a wonderful opportunity to reconnect with tourism stakeholders, partners who through the years have become friends and even family, sharing the same passion for travel, discovery, and meaningful cultural experiences.

Together, we celebrate not just visiting destinations, but immersing in communities, learning their traditions, supporting local culture, and enjoying the richness of local food and heritage.

Indeed, travel becomes more meaningful when stories are told, cultures are honored, and communities are embraced.


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Lapu-Lapu City
6015

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