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IAB New Zealand

IAB New Zealand empowers the media and marketing industries to thrive in a digital economy. IABNZ Awards website: https://iabawards.co.nz/

18/09/2026

IAB Global Creator Week 🙌 exciting to be part of an IAB global first in NZ - one week, one global movement, 17 Countries working across the globe to shape the next era of the Creator Economy. Thanks to everyone who joined us at The Business of Creators Event ⭐️ manda_nz Outspoken by Odd Kirsty Wilson Hamish Russell sethzwart Megan Papas Angela Spain Angelina Farry

11/09/2026

MeasureUp 2026 that’s a wrap 💥 sold out for the 3rd year in a row, 16 industry experts, 160 guests, keynotes, quick takes, Q&As, espresso martinis because if you knOOH you knOOH thanks Oohmaa thanks to our awesome speakers and guests, our epic Data, Privacy & Measurement Council and our sponsors Meta Google Oohmaa

04/09/2026

🚀 Capital Connect was a blast - the launch event for our new Wellington industry Council - great panel speakers, a diverse audience and networking drinks thanks to our awesome partners New Zealand Media & Entertainment (NZME) 🙌

20/08/2026

✨ Big news at IAB New Zealand! ✨
We’re thrilled to welcome Katie Macdiarmid, Chief Information Officer at NZME, as the new Chair of the IAB New Zealand Board! 🎉

With 25+ years of technology and leadership experience across media and telecommunications, Katie brings a wealth of expertise, energy and digital know-how to the role. 🚀

A huge thank you to Rob Hutchinson for his two years as Chair, and congratulations to Katie on her new role! 👏

We’re excited for what’s ahead. 💙

NewZealand

18/08/2026

Beautiful snaps by SMOKE | Event Photo & Video - capturing our amazing speakers and attendees from the Discovery AI & Search Summit, held last Thursday!

It was such a great event with so many takeaways.
Head to our website to check out upcoming events! 🌟

27/07/2026

🎉 NEW SPEAKERS: OPENAI x KANTAR x TABOOLA

Mitch Pilar from OpenAI is heading over from Sydney, joined by Victoria Fedotova from Kantar and Joe France from Taboola, all joining an outstanding speaker line-up at our upcoming Discovery: AI & Search Summit on 13 August.

Hear from the experts as they tackle the big question: what happens when AI sits between brands and consumers?

🎟️ Tickets are almost sold out - last chance to register, link in bio!

06/07/2026

Entries are officially open. 🎉
The 2026 IAB New Zealand Digital Advertising Awards are here and this year we’re celebrating 10 years of outstanding digital advertising across Aotearoa.

Submit your best work and let’s celebrate what our industry has achieved. Link in bio to enter. 🏆

03/06/2026

🚨 It’s happening for the first time LIVE.

The ANZ Retail Media Report Card, the most referenced benchmarking tool for retail media in the region, is coming off the page and into a webinar, and we’re unpacking the 6th edition with the experts behind it.

Retail media in 2026 has evolved. It’s no longer about what to build, it’s about what results can actually be delivered.

Join us Thursday 11 June | 11am–12pm NZT Free for members and non-members ✅

🔗 Link in bio to book your spot.

Featuring: 🎙️ Kim Leybourne - Foodstuffs Precision Media 🎙️ Joshua Nunan - THE ICONIC 🎙️ Samantha Osborne - Cartology New Zealand 🎙️ Cameron Porter - Mars United℠ Commerce ANZ 🎙️ Moderated by Tina Trenkner-Meade - Signal & Light & IAB NZ Commerce Media Working Group Lead

11/05/2026

Are you spending money across multiple marketing channels but not sure what’s actually working? You’re not alone. IAB New Zealand has put together a practical guide to Marketing Mix Modeling (MMM), written for the New Zealand market, with input from local experts.

MMM is a way of using your own historical data to figure out which channels are genuinely driving results. No cookies, no tracking, just a clearer picture of where your budget is making a difference.

The guide walks you through what MMM is, whether it’s right for your business, and how to get started. Find it at iab.org.nz - link in our bio

22/04/2026

🌿 New free resource just dropped... the GMSF Pocket Guide.

Digital advertising feels invisible. No exhaust pipe, no factory floor. But behind every impression is a chain of servers, auctions, content delivery networks and devices, all drawing energy and generating emissions.

The Global Media Sustainability Framework (by ) gives any brand, agency or publisher a free, standardised way to measure the carbon footprint of campaigns across digital, TV, out-of-home, audio, print and cinema.

And some of the highest-impact changes are also the simplest: ✅ Compress your creative files ✅ Clean up your programmatic supply path Both improve performance and reduce emissions.

We’ve put it all into a free, easy-to-read 4-page pocket guide, link in bio to download.

Huge thanks to Jonas Jaanimagi & , Jennifer Gunn at Ad Net Zero New Zealand, and Christina So, Group Digital Planning Director at Initiative Aotearoa NZ for their contributions. 🙏

MediaSustainability GreenMedia DigitalMarketing

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