25/11/2025
🤝 How do you get the Gates Foundation to take you seriously? Céline shares the real strategy behind landing major funding:
→ Start with learning, not asking for money
→ Build genuine relationships through regular mentoring calls
→ Attend conferences to meet funders face-to-face
→ Let them get to know your work over time
After 9-10 months of monthly calls focused on learning from Gates' expertise in family planning, they invited Lafiya to submit a proposal. Her advice is approaching such opportunities as a partnership, not a pitch.
Cold emails are tough - warm introductions and in-person connections work much better.