08/09/2026
Before entering a community, understand these five things:
1. The people and leadership structure
Know the recognised leaders, informal influencers, women’s groups, youth groups, farmers and people whose voices are often overlooked.
2. The culture and language
Learn how people communicate, make decisions, resolve conflicts and relate with outsiders.
3. The predominant livelihoods
Understand how people earn, the resources they depend on and the seasons that influence their work.
4. What the community already has
Look beyond needs. Identify existing skills, knowledge, resources, institutions and solutions that are already working.
5. Their previous experiences
Understand what other organisations have done, what succeeded, what failed and why trust may have been lost.
Do not enter a community with a ready-made solution. Listen, learn and build with the people.
What else should organisations understand before working within a community?