17/10/2026
Yayasan Pengguna Negara Malaysia, Wilayah Sarawak (YPNM) Sarawak Organises Anti-Scam Awareness Programme in Miri to Strengthen Consumer Protection and Public Awareness
Miri, 17 October 2026 — Yayasan Pengguna Negara Malaysia (YPNM) Sarawak successfully organised an Anti-Scam Awareness Programme at the Miri Chinese Chamber of Commerce and Industry (MCCCI) Hall, in collaboration with the Royal Malaysia Police (PDRM) and Miri Chinese Chamber of Commerce and Industry (MCCCI).
The programme, held from 9.00 am to 11.00 am, aimed to strengthen public awareness of increasingly sophisticated scams and equip members of the community with practical knowledge to recognise suspicious activities, avoid becoming victims, and respond appropriately when confronted with potential fraud.
The awareness programme addressed various types of scams affecting Malaysians, including fake job offers, AI-enabled scams, Macau scams, online shopping fraud, investment scams, romance scams, and parcel delivery scams.
Particular attention was given to the growing sophistication of scams involving digital technology and Artificial Intelligence (AI). As technology continues to advance, scammers are increasingly able to produce convincing messages, impersonate trusted individuals or organisations, and manipulate victims into making financial transactions or disclosing sensitive personal information.
The programme also highlighted the importance of verifying information independently, being cautious when receiving unexpected calls or messages, and avoiding rushed decisions involving money or personal details.
Members of the public were reminded of the National Scam Response Centre (NSRC) hotline at 997, which serves as an important channel for victims to seek immediate assistance when they suspect they have fallen victim to financial scams.
YPNM Sarawak emphasised that consumer protection should not be limited to responding to complaints after financial losses have occurred. Instead, prevention through education and awareness plays an equally important role in reducing the risk of consumers becoming victims of fraudulent activities.
Daren Ling Liang Hui, Chairman of YPNM Sarawak, highlighted that consumer education must continuously evolve to address emerging threats, particularly as digital technology and Artificial Intelligence become more widely used.
"Scammers are constantly finding new ways to deceive the public, and with the advancement of AI, some fraudulent activities are becoming increasingly difficult to recognise. We believe that one of the most effective ways to protect consumers is through education and awareness. By helping the public understand how scams operate, recognise warning signs, and know what action to take, we can empower them to better protect themselves and their families."
He further emphasised that consumer protection is a shared responsibility requiring cooperation between enforcement agencies, community organisations, businesses, and members of the public.
"We cannot rely solely on enforcement after a scam has happened. Prevention is equally important. Through initiatives such as this, YPNM Sarawak hopes to encourage a stronger culture of awareness, verification, and responsible digital behaviour among Sarawakians."
With scams becoming more sophisticated and increasingly difficult to identify, members of the public need to remain informed about emerging tactics and develop the habit of questioning, verifying, and assessing suspicious situations before taking action.
The organisation believes that anti-scam education must reach all segments of the community, particularly individuals who may be less familiar with digital technologies and online financial transactions. Strengthening public awareness can help consumers make better-informed decisions and protect not only themselves but also their families and communities.
YPNM Sarawak expressed its sincere appreciation to the Royal Malaysia Police (PDRM) for its collaboration and contribution towards public education on scam prevention. The organisation also thanked the Miri Chinese Chamber of Commerce and Industry (MCCCI) for its support and cooperation in making the programme possible.
Through continued collaboration with enforcement agencies, business associations, and community organisations, YPNM Sarawak hopes to expand consumer education initiatives that promote greater awareness, responsible digital behaviour, and stronger protection against financial scams throughout Sarawak.
"马来西亚国家消费者基金会砂拉越分会在美里举办反诈骗醒觉活动, 提升公众防骗意识与消费者自我保护能力"
美里，2026年10月17日 — 马来西亚国家消费者基金会砂拉越分会（YPNM Sarawak） 联合马来西亚皇家警察（PDRM）及美里中华总商会（MCCCI），在美里中华总商会礼堂举办一场反诈骗醒觉活动，旨在提高公众对各类诈骗手法的认识，并加强消费者的自我保护能力。
本次活动于上午9时至11时举行，重点是让公众了解近年来不断演变的诈骗手法，学习如何辨识可疑情况、避免成为诈骗受害者，以及在面对潜在诈骗时采取适当的应对措施。
活动涵盖多种常见诈骗类型，包括求职诈骗、人工智能（AI）诈骗、澳门骗局、网络购物诈骗、投资诈骗、爱情诈骗及包裹诈骗等，协助参与者更全面地认识诈骗分子的惯用手法。
随着数码科技及人工智能快速发展，诈骗手法也日益复杂。如今，不法分子可利用AI技术制造高度逼真的文字讯息、冒充可信赖的人士或机构，甚至通过声音及影像模仿进行诈骗，诱导受害者转账汇款或泄露个人敏感资料。
因此，本次活动也强调，公众在接获陌生电话、可疑讯息或涉及金钱交易的要求时，应保持警觉，先核实、再行动，切勿因恐惧、紧张或受到催促而仓促作出决定。
活动同时提醒公众，一旦怀疑自己遭遇金融诈骗，应尽快联系国家诈骗应对中心（National Scam Response Centre，NSRC）热线997，以便及时寻求协助。
马来西亚国家消费者基金会砂拉越分会指出，消费者保护工作不应只停留在诈骗事件发生后协助处理投诉或追讨损失，更重要的是通过教育、醒觉及预防措施，从源头降低公众受骗的风险。
马来西亚国家消费者基金会砂拉越分会主席林杭辉律师表示，随着数码科技及人工智能日益普及，消费者教育也必须与时并进，以应对不断出现的新型诈骗威胁。
“诈骗分子不断利用新手法欺骗公众，而随着人工智能技术的发展，部分诈骗行为已经变得越来越难以辨识。我们相信，保护消费者最有效的方法之一，就是加强教育与防范意识。通过帮助公众了解诈骗分子的运作手法、识别危险信号，以及掌握正确的应对方式，我们才能让更多人具备保护自己和家人的能力。”
林杭辉律师进一步强调，消费者保护是社会各界的共同责任，需要执法机构、社区组织、工商团体及公众共同努力。
“我们不能仅仅依靠诈骗发生后的执法行动，事前预防同样重要。通过举办类似的醒觉活动，我们希望鼓励砂拉越人民建立更强的防范意识，养成主动核实资讯、谨慎判断及负责任使用数码科技的习惯。”
随着诈骗方式不断翻新，公众必须持续提升对新型诈骗手法的认识，并培养独立思考、主动查证及谨慎判断的习惯。特别是在人工智能逐渐普及的时代，消费者更需要具备基本的数码素养，以分辨真实与虚假资讯。
该会认为，防骗教育应深入社会各个阶层，尤其是对数码科技及线上金融交易较不熟悉的群体。通过提升公众的防骗意识，不仅能够保护个人财产，也有助于保障家人及社区的整体安全。
马来西亚国家消费者基金会砂拉越分会衷心感谢马来西亚皇家警察（PDRM）积极配合，共同推动反诈骗教育，并感谢美里中华总商会（MCCCI）的支持与合作，使本次活动得以顺利举行。
该会表示，未来将继续与执法机构、工商团体及社区组织保持合作，推动更多消费者教育及防骗醒觉活动，提升砂拉越人民的数码安全意识、自我保护能力及整体消费者权益保障水平。
#马来西亚国家消费者基金会砂分会
#美里中华总商会
#防诈骗讲座会
