PRIMASH is a platform for undergraduates to enhance themselves in the aspects of physical, emotional, spiritual and intellectual. We aimed to gather outstanding, all rounded undergraduates who display not only academic excellence but also leadership skills. Besides, PRIMASH also serves as a channel to fulfill corporate social responsibility, providing a platform for undergraduates to develop thems
elves besides exposing them to current affairs in the challenging world. We hope to establish PRIMASH as a brand name of itself, being the annual Programme of Interaction, Motivation and Social Harmony and we need your help to further brand it as the leading motivational programme in Malaysia. OBJECTIVES
1. Platform for Community Services – PRIMASH is a platform for undergraduates to contribute back to society despite the packed life as a student, especially in UMAC, in applications of good deeds and directly contributing back to the society.
2. Create Awareness – PRIMASH aims to create awareness among undergraduates towards the community through its activities which having all of the participants to gain the hands-on experience in social engagement activities.
3. Unleash Potential – PRIMASH pave ways for undergraduates to express themselves and their potentials as a leader in a community besides providing a clear insight to participants on pursuing their career and organizing an event.
4. Mutual Affection – PRIMASH provide activities that allows companionate among participants which include multiracial approach, regardless background and history. Individual differences are set aside to achieve one goals, social harmony.
