16/09/2023
Meet 82 year old Ludmilla...
Yesterday we welcomed more than 600 Ukrainian refugees to our warehouse, funded by our incredible friends Oakland International Limited, and amongst them 82 year old Ludmilla.
Unbeknown to us, Ludmilla had been queuing for hours to receive food and clothing, items that to most would seem so trivial, and yet to her, worth the enormous wait.
And yet look, she's smiling, and not just for the camera, this was her demeanour the moment she stepped into the warehouse, expressing her profound gratitude to the entire Hope4 team.
This humbled me and reminded me of all those things I take for granted, things these precious people are willing to stand hours for.
We do what we do for Ludmilla, and the other 117,000 who now call Moldova home, waiting out a w@r that refuses to finish.
So, when you're buying me coffee, or pledging, as many of you so, ยฃhundreds, just remember why and who you're doing this for.
Together those impacted by poverty, human trafficking, conflict and natural disaster, people like this precious, beautiful lady who spoke with such dignity, and held herself with such grace.
Huge and unrelenting thanks to the incredible Jim Gouldie and his team at Bidfood UK, and Rosalind Bluestone MBE and her amazing team at Goods For Good.
We are a community, a family, an army, of ordinary people doing extraordinary things. Have an amazing weekend LinkedIn and thank you.