Mission :
To facilitate the development of knowledge, skills and attitudes to bring about a positive transformation of the underprivileged community in the face of development through the use of multimedia approaches. Prathibha Media Network (PMN) is an organization established in 2008 by a group of young men and women in Matara who was enthusiastic to be engaged in social service through mass med
ia. In 2011 it became registered organization. It has completed 10 years of Continuous service by 2021. PMN is being operated by using innovative media approaches to disseminate information on behalf of the communities in Southern, Uva, Sabaragamuwa and Eastern provinces. As well as PMN is working with media organizations, religious leaders, government officers, regional journalists, civil society organizations, women and youths by maintaining close relationships with them. Based on the experiences gained in last decade, PMN is thriving to make strong community media usage in 2030 through a four-pronged approach from 2021. Implementing communication and media education training programs to
develop media skills of grassroots youth and school children. Promoting media literacy to strengthen media usage in civil society. Implementing media programs to achieve sustainable solutions to the problems
and needs of communities that have not received development benefits. Opening up media access to women to build a safer society. v. Implementing media programs to promote Peace, Reconciliation, religious,
cultural and ethnic values. vi. Providing necessary relief to the people affected by emergencies. vii. Implement programs using electronic, digital and newspaper media to
communicate accurate and truthful information to the community.
