15/12/2025
Prof. Samuel Kimani emphasized the critical role of data in youth advocacy, particularly in addressing challenges such as child marriage, FGM and teenage pregnancy in Kenya.
Data strengthens credibility, makes hidden problems visible and provides a compelling basis for influencing decision-makers. Most importantly, it allows NGOs and youth-led initiatives to design evidence-based solutions that respond to real needs.
Effective advocacy draws from multiple sources, including statistics and numbers, surveys and polls, research studies and lived experiences translating stories into credible evidence that drives change.
Turning data into impactful advocacy messages involves identifying key trends, simplifying findings for clarity, using visuals like charts and infographics, and connecting the evidence to real-life impacts that resonate with communities.
Data also plays a powerful role in influencing policy. By translating insights into policy briefs, presenting findings to leaders, engaging the media and leveraging social media campaigns, young people can shape decisions that affect their lives.
However, young people face challenges, including limited access to data, gaps in technical skills and concerns about data credibility. These can be overcome by partnering with researchers, learning basic data skills, using open data platforms and building coalitions that strengthen reach and impact.
In conclusion, data empowers young people to advocate effectively, influence policies and drive meaningful social change.
Girls Not Brides
African Committee of Experts on the Rights and Welfare of the Child
Orchid Project