Brand Ed by IDE

Brand Ed by IDE Empowering Brands
Workshops | Insights | Game-Changing Strategies
For workshop details: [email protected]
đź“Ť Pune, India

Before the Air Jordan became a global icon, it was just a massive gamble on a rookie.Nike bet everything on Michael Jord...
20/11/2025

Before the Air Jordan became a global icon, it was just a massive gamble on a rookie.
Nike bet everything on Michael Jordan — and that one risk rewrote sports, culture, and sneaker history forever. 👟
From a struggling brand to a billion-dollar empire… this is what happens when a story, an athlete, and a vision collide.
Swipe to see how Nike turned a rookie into a legend — and a shoe into a movement.

He didn’t just act. He built a legacy.Shah Rukh Khan’s film festival isn’t just a tribute — it’s proof of what powerful ...
14/11/2025

He didn’t just act. He built a legacy.
Shah Rukh Khan’s film festival isn’t just a tribute — it’s proof of what powerful personal branding looks like. 👑
When your story, your values, and your presence stay consistent for decades…
your name becomes the brand.
Swipe to decode how SRK crafted one of India’s strongest personal brands — and how you can build yours too.



[SRK ShahRukhKhan PersonalBranding BrandedByIDE BrandStories Branded101 LegacyBranding BrandingLessons SRK60 StorytellingInBranding]

Two detergents. One battle. A war fought not in stores, but in hearts & minds. While Nirma danced into every home with c...
15/10/2025

Two detergents. One battle. A war fought not in stores, but in hearts & minds.
While Nirma danced into every home with catchy jingles, Surf Excel washed emotions with “Daag Achhe Hain.”
Different tones, one goal — to clean up the competition.
Because in branding, it’s never just about the product… it’s about the positioning.

They didn’t just sell glue — they built an unbreakable bond with India. From overloaded trucks to wedding chairs, Fevico...
10/10/2025

They didn’t just sell glue — they built an unbreakable bond with India.
From overloaded trucks to wedding chairs, Fevicol turned simple storytelling into unforgettable branding.
A true masterclass in consistency, creativity & connection — that’s how you make a brand stick forever.

They didn’t just sell glue, they built an unbreakable bond with India. From overloaded trucks to wedding chairs, Fevicol...
10/10/2025

They didn’t just sell glue, they built an unbreakable bond with India.
From overloaded trucks to wedding chairs, Fevicol turned simple storytelling into unforgettable branding.
A true masterclass in consistency, creativity & connection, that’s how you make a brand stick forever.

When a toy becomes a cultural storm!From niche collectors to viral social media sensation, Labubu shows us how trends + ...
29/09/2025

When a toy becomes a cultural storm!
From niche collectors to viral social media sensation, Labubu shows us how trends + community = brand gold.
Swipe through to see how Labubu cracked the code of cultural branding.

“I don’t believe in taking the right decisions. I take decisions and then make them right.” – Ratan TataRatan Tata isn’t...
26/09/2025

“I don’t believe in taking the right decisions. I take decisions and then make them right.” – Ratan Tata
Ratan Tata isn’t just a business leader, he’s a branding lesson in himself.
From building trust with customers to leading with humility, his journey shows us that a brand is as strong as the values behind it.
Swipe to learn timeless lessons from one of India’s most respected leaders.
Which Tata brand has inspired you the most?

✨ Branding 101: Leveled Up!From curiosity to creativity — our first Branding 101 session was all about sharing, learning...
20/08/2025

✨ Branding 101: Leveled Up!

From curiosity to creativity — our first Branding 101 session was all about sharing, learning, and growing together as a community. 🚀
A big thank you to everyone who joined in and made it such an energetic start!

This is just the beginning — the journey of branding mastery continues. 🌟

Stay tuned for the next episode and follow us for more updates!

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Think branding is just about a good logo?Let’s fix that.Join branding expert Mustafa Kundawala this 17th August for Bran...
01/08/2025

Think branding is just about a good logo?
Let’s fix that.

Join branding expert Mustafa Kundawala this 17th August for Branding 101 — a webinar where we break down the 4 pillars of real branding:
Positioning
Communication
Identity
Engagement

Learn what your brand truly stands for — with frameworks and real-world case studies to back it up.

Date: 17th August 2025
Time: 11 AM onwards
Don’t miss this game-changing session — Seats are limited!

The ₹9,000 CRORE Rebrand. Yes, you read that right. Symantec made history with the world’s most expensive brand transfor...
02/06/2025

The â‚ą9,000 CRORE Rebrand. Yes, you read that right.

Symantec made history with the world’s most expensive brand transformation.
But why? And how did a checkmark reshape their entire future?

Swipe to discover the incredible journey from a fading antivirus brand to a global cybersecurity icon. A masterclass in strategic reinvention.

What’s the most impactful rebrand you’ve ever seen? Share in the comments!

When a brand doesn’t just get a celebrity face—It gets his energy, madness, and soul.Ranveer Singh isn’t the brand ambas...
29/05/2025

When a brand doesn’t just get a celebrity face—
It gets his energy, madness, and soul.

Ranveer Singh isn’t the brand ambassador of Superyou.
He is the brand. Period.

From the wild packaging to the hyper personality, everything screams him.
This is what happens when branding and persona collide at 100 km/h.

A masterclass in how to do celebrity-led brands RIGHT.

Why do some brands shine while others simply exist? It’s all about your Unique Selling Proposition (USP).Swipe to see ho...
28/05/2025

Why do some brands shine while others simply exist? It’s all about your Unique Selling Proposition (USP).

Swipe to see how top brands like Veeba, Slack, and Oatly went beyond products to sell experiences, culture, and values. They mastered their USP.

Ready to define your undeniable edge? We help brands stand out and get chosen.

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