28/08/2026
A lifelong reading habit rarely begins with being told to read. It begins with discovering that reading can be enjoyable.
That's the idea behind the Let's READ Project. We want children to see books as more than something tied to school or homework, and instead experience them as a source of curiosity, imagination and joy.
That's why book gifting is a core part of the project. When a child owns a book, they can return to it whenever they choose, reread favourite stories, share them with family, and build a relationship with reading on their own terms.
Research consistently shows that children who read for pleasure are more likely to continue reading as they grow. Sometimes, nurturing that habit begins with something as simple as giving a child a book they can truly call their own.