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Centre for Sustainable Design-India, Hyderabad (2026)

12/03/2025

As part of our ongoing mission to discover and promote traditional crafts across Telangana, CSD is proud to extend its support through training, product development, and creating vital marketing linkages. Most importantly, we identify and nurture skilled artisans with a vision to take their craft to the global stage.

One such inspiring artisan is Mrs. Rukiye Bai, a 60-year-old master craftswoman, Bharoon Embroidery from Shantapur Village, Adilabad District. With CSD's design guidance and financial support, she developed an outstanding prototype in Bharoon Embroidery craft that earned her First Prize and a cash award of Rs. 50,000/- at the annual state awards event, organized by Telangana Handicrafts Development Corporation Ltd, Hyderabad.

The award was presented by Shri Thummala Nageswara Rao, Hon'ble Minister for Agriculture, Cooperation and Textiles, along with Mrs. Shailaja Ramaiyer, IAS, MD, TGHDCL and Principal Secretary (Handlooms, Textiles & Handicrafts).

We congratulate Mrs. Rukiye Bai on this well-deserved recognition and remains committed to empowering artisans across Telangana! Shailaja Ramaiyer

14/02/2023

BHAROON EMBROIDERY-TELANGANA STATE

After a brief break, we're back with some intriguing Indian needlework.

We travelled across the arid northern Telangana area of India and got introduced to colourful Kaithi Lambada or Kaithi Labhana's. A pastoral community known as the Kaithi Lambada is thought to have migrated from Afghanistan more than 300 years ago. The Kaithi Lambada provided the Sikh forces that were always at war with the Mughals.

The Kaithi Lambada have made their home in the thandas between the villages of Telangana and Maharashtra. They are found in the Thanda's of the Adilabad, Nizamabad, and Kamareddy districts in Telangana State. There are estimated to be 2.5 lakh of them in Telangana, and they have largely settled as a farming group.

The community leaders requested that their tribe be added to the state government's Schedule of Tribes because they follow a similar way of life to other tribes. They currently have an OBC social status.

About the Craft
The women in these thandas create colorful embroidery clothing known as bharoon embroidery jackets for men. The Hindi term for "filling," "bharo," is translated as "bharoon."

In Bharoon embroidery few stitches are similar to the cross stitch. On a flexible fabric with a basic weaving structure, embroidery is performed. The women develop geometric patterns on the reverse side of the fabric using colorful silk or wollen yarns (acrylic yarn), allowing the design to take shape in the front.

Technique
Bharoon Embroidery is a type of needlepoint embroidery/count thread embroidery consisting of upright flat stitches laid in geometric patterns to crafts motifs.

The women artisans using different color yarns fills the complete fabrics with different patterns. In this technique counting out the warp and weft yarns is an important step in the thread embroidery technique. By counting each strand, they ensure that your stitches are precise and even.

Bharoon Embroidery Importance in the Kathi Lambada Community

The Kaithi Lamabada men wear a colorful jacket prepared by the women, and it is known as Bharoon embroidery. The group of men wears this jacket and dances at the Nagpanchami festival and also on special festival occasions. This craft is not well known throughout the world. The men dance to their traditional songs, ‘Jayo-Jayo’ and call their dance form "Hiryo."

The women also have a hairstyle that features an elongated knotted plait on the head.

Another notable feature of the Kaithi Lambada community is their Bhandara, or community kitchen. During specified events, the whole village participates in a community lunch that is usually sponsored by one family.

Like the Lambada tribe, Kaithi villages are also named after their local chieftains. The Lambadas and Kaithi also share surnames.

This spectacular, colorful craft is a lesser-known craft that has a high likelihood of disappearance. However, the Kaithi Lambada women no longer wear their traditional dress or the styling their hair.

24/10/2022

Shubh Deepawali to All.

05/10/2022

Happy Dussehra

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