Create functional heirloom quality products with an enthusiastic pursuit to design, responsibly produce, and sell products and experiences that enrich life, community, and the planet
Improve the lives of artisans one person at a time
Nurture crafts patronage by bringing about consumer awareness amongst discerning craft patrons on all aspects of craft production (Who, How, Why, What, When, Where).
Tread gently on the earth and be environmentally friendly. Show love and care in all our actions. Our Vision
Making Better by leading with Access, Inclusion, and Sustainability. AHC Foundation envisions itself as a harmonious and economically secured dynamic team of patrons and artisans innovators of globally relevant handmade products anchored on fair trade principles. Our Values
We honour imagination, creativity, and the making of handmade objects. We engage intergenerational communities who exchange slow craft traditions in a collaborative learning environment; for the pleasure, enjoyment, and benefits of practising a slow craft. We broadly share our resources for exploration of the vast history, world heritage, and splendour of handcrafting, inspiring innovation, promoting cultural awareness, and supporting research and the joys of discovery. Tenets & Non-Negotiables
1. We invest & produce exclusive products designed in-house.
2. Every product is one of a kind. We promise never to repeat in the same form.
3. We rely on the expertise and knowledge of the artisans.
4. We function on an established demand-based approach to production with a supreme focus on quality.
5. We are transparent about the costs incurred in production, and our prices reflect the same.
6. We constantly learn from our experiences to be purposeful ambassadors and model customers.
7. We simplify processes to allow the consumers to enjoy the journey of craft production and thus deeply appreciate its worth and sanctity.
8. We uphold our standards and principles, and under no circumstance do we compromise on our standards or ethos.
9. We remunerate the artisans in advance irrespective of the project's outcome, and a significant percentage of our total cost is paid directly to these artisans.
10. We preserve and maintain a record of all our experiences.
11. We invest in building infrastructure, facilities, and quality of life for all the craftspeople we work with, and this is wholly and solely funded in-house without any external help.
12. We are fully committed to creating and facilitating favourable circumstances for the artisans to have a continuous workflow.
