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☘️ We work with and strengthen changemakers and NGOs to shift local food norms, shape public narratives, and transform institutional procurement — towards food systems change designed for India's realities, for animals, people, and the planet. ☘️

If the message only reaches the people already listening, how much further can the movement go?Part 2 of our takeaways f...
26/09/2026

If the message only reaches the people already listening, how much further can the movement go?

Part 2 of our takeaways from Dayan Concessao’s DEIJ training looks at how animal advocacy can communicate beyond familiar circles.

Dayan suggested taking core advocacy into regional languages and using words and ideas that people can connect with locally. It also means rethinking how we talk about veganism — moving away from food shaming and purity-based framing, while looking more closely at the systems and supply chains that shape our food choices. And it means understanding that plant-based advocacy cannot rely on one model of consumption. India’s urban and rural communities have different realities, food traditions and needs.

The question today isn’t: “How do we make people like us?”
It’s: “How do we make the movement relevant to their realities?”

This is Part 2 of 3. Save this post and come back for Part 3, where we look at what it means to build relationships, partnerships and power differently.

Watch Dayan’s full DEIJ training on YouTube — link in bio.

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☘️ One Just World works with and strengthens changemakers and NGOs to shift local food norms, shape public narratives, and transform institutional procurement — towards food systems change designed for India's realities, for animals, people, and the planet. ☘️
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[DEIJ, Animal Advocacy, AnimalRights, VeganisminIndia, Vegans of India, Movement Building]

Who gets to shape the animal movement?Building a stronger animal advocacy movement means looking beyond who is already i...
26/09/2026

Who gets to shape the animal movement?

Building a stronger animal advocacy movement means looking beyond who is already in the room.

In Part 1 of our takeaways from Dayan Concessao’s DEIJ training, we unpack what diversity, equity, inclusion and justice can mean in practice — from recognising different lived experiences to creating meaningful opportunities for people to participate, lead and influence decisions.

Dayan’s key point: representation alone isn’t enough. Marginalised communities should have opportunities to shape the movement, not simply become its audience.

For animal advocacy, that means asking:
Who isn’t here? Why? And what would make meaningful participation possible?

This is Part 1 of 3. Swipe through, save the takeaways, and follow along for Part 2 — where we look at how advocacy can reach beyond its usual audiences.

Watch Dayan’s full DEIJ training on YouTube — link in bio.

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☘️ One Just World works with and strengthens changemakers and NGOs to shift local food norms, shape public narratives, and transform institutional procurement — towards food systems change designed for India's realities, for animals, people, and the planet. ☘️
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[DEIJ, Animal Advocacy, AnimalRights, VeganisminIndia, Vegans of India, Movement Building]

India’s water crisis isn’t separate from what we put on our plates. In some of the country’s driest regions, productio...
25/09/2026

India’s water crisis isn’t separate from what we put on our plates. In some of the country’s driest regions, production continues to grow while communities face persistent water scarcity.

Try your daily chai or coffee without dairy. It could mean about 50 buckets of water saved.

[Water resources, water conservation, ground water, dairy in India]

How much of what we believe about dairy have we actually questioned? Dr Nandita Shah challenges some of the assumptions ...
20/09/2026

How much of what we believe about dairy have we actually questioned? Dr Nandita Shah challenges some of the assumptions we grow up with — from the idea that milk is an essential part of nutrition to the belief that changing the label changes the underlying issue.

Instead of making a lifetime commitment, she suggests starting with a basic experiment: skip the dairy you consume most, find a replacement that works for you, and try it for 30 days.

Maybe the first step is simply to question the DairyTales we have always been told.

[dairy, India, plantbased, milk]

We’re hiring! 📢One Just World is looking for an Partnerships Officer to help build and strengthen our network of NGOs,...
19/09/2026

We’re hiring! 📢

One Just World is looking for an Partnerships Officer to help build and strengthen our network of NGOs, changemakers and local stakeholders across India.

In this role, you’ll work on partnership development, stakeholder engagement, campaign mobilisation and city-level outreach — helping turn strong local networks into stronger collective action.

📍 Remote / Hybrid
🕐 Full-time | 3–6 month contractual engagement, with scope for extension
💼 2–5 years of relevant experience preferred

If you’re someone who enjoys building relationships, coordinating across teams and partners, and making things happen on the ground, we’d love to hear from you.

📩 Apply at: ops(at)ajustworld.net

Know someone who’d be a good fit? Tag them or share this post.

We’re excited to share a meaningful milestone for student-led change. One Just World has signed an MoU with the Noida In...
14/09/2026

We’re excited to share a meaningful milestone for student-led change. One Just World has signed an MoU with the Noida Institute of Engineering & Technology (NIET) to advance plant-based food systems, animal welfare, and campus sustainability.

What started as a student-led initiative, became an institutional practice. At NIET, months of student engagement have translated into a formal partnership with One Just World, creating a pathway for students to learn about food systems, engage with social impact work and influence what sustainability and alternative food systems could look like on their campus. The next generation of changemakers is already building what comes next.

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☘️ One Just World works with and strengthens changemakers and NGOs to shift local food norms, shape public narratives, and transform institutional procurement — towards food systems change designed for India's realities, for animals, people, and the planet. ☘️
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Trainings at One Just World: Beyond Representation - 📅 18 September (Friday) 🕣 8:30 PM Every movement is shaped by the ...
14/09/2026

Trainings at One Just World: Beyond Representation - 📅 18 September (Friday) 🕣 8:30 PM

Every movement is shaped by the people who are able to participate, lead, and be heard. In this session with Dayan, we'll reflect on how lived experiences, identity, and organisational culture influence the way we build strategies for animals, and explore practical approaches to creating movements rooted in belonging, equity, and collective leadership.

Register now - link in bio.

This National Nutrition Month, we spoke with Dr Achyuthan Eswar about what affordable plant-based nutrition can actually...
11/09/2026

This National Nutrition Month, we spoke with Dr Achyuthan Eswar about what affordable plant-based nutrition can actually look like in an Indian context from everyday staples to the role convenience plays in what we eat.

Swipe through to hear from Dr Eswar, and tell us: what are your go-to plant-based sources of calcium?

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☘️ One Just World works with and strengthens changemakers and NGOs to shift local food norms, shape public narratives, and transform institutional procurement — towards food systems change designed for India's realities, for animals, people, and the planet. ☘️
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Milk is often treated as essential for strong bones. But is it the only way to get there? Dr Achyuthan Eswar points to t...
11/09/2026

Milk is often treated as essential for strong bones. But is it the only way to get there? Dr Achyuthan Eswar points to three things that support bone health, swipe to know his go to solutions for optimally nourishing yourself.

So, perhaps it is time to ask a different question: why have we come to see dairy as our default source of calcium?

Part 2 out now
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☘️ One Just World works with and strengthens changemakers and NGOs to shift local food norms, shape public narratives, and transform institutional procurement — towards food systems change designed for India's realities, for animals, people, and the planet. ☘️
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What we call pure and safe is often the result of a story repeated so many times that it begins to feel like fact. Decon...
10/09/2026

What we call pure and safe is often the result of a story repeated so many times that it begins to feel like fact. Deconstructing these narrative means to understand about who shaped them, what they leave out, and who continues to endure.

What’s one myth about dairy that you grew up hearing or believing? Share it in the comments, we’d love to hear it. Maybe your story becomes the next post we share.

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☘️ One Just World works with and strengthens changemakers and NGOs to shift local food norms, shape public narratives, and transform institutional procurement — towards food systems change designed for India's realities, for animals, people, and the planet. ☘️
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