There is a serious scarcity of social/public spaces around us that can support many independent food operators, provide studio spaces to makers, artists, start-ups and office space by providing them premises that can drive their trade/exhibit. Through our experiential project, we research and design public spaces that support the aspirations and the talent of many young artists, change-makers, creative workers/entrepreneurs, and Independent businesses''.
“We think, design, create and manage social spaces that are empathetic to the youth of today- youth who’s a change-maker, entrepreneur, artist, creative in any stream, or any weirdo who wish to change the World- one community at a time. We wish to remove the entry barriers for first-generation entrepreneurs/local/independent businesses by providing spaces at affordable rates or through revenue share.’’
“We do this all by binding a loose bound community that enables free flow collaboration and impacts several people and generates employment and opportunities in abundance. #Com4Unity”
Proprietery Projects:
Urban Desi House: The brand driver of Yowan Food & Beverages Private Limited set off in the year December 2015. As the name signifies, the brand name envisaged an undistorted image of coolness among the local crowd especially the youngsters. Urban Desi House- An experiential café outlet with an aim to provide fast casual service to the customers- something new for the Indian customers- Though this concept has been hit in many markets around the World including USA, UK, etc. The Fast Casual as the name suggests- mixes the fastness of a Quick Service Restaurant while at the same time provides the casual dining experience to the customers which makes the overall experience amazing, to say the least. Moreover, since the outlet was conceived by the Parent Youth Project: Indian Youth café- The outlet activities doesn’t stop at selling affordable food/beverages- Over the period of two years, we have seen tremendous excitement among the local youth- Youth from colleges, young professionals because of various collaborative events that have taken place which includes – Music jamming sessions by a Startup- TROOZE- Filmmakers Monthly meetups- Chennai Comedy Open Mics – A platform for comedians to come out of nutshell- Young Weirdos Meetup, multiple other band /startup sessions, etc to enable the much needed collaboration among the local youth.
Xpress Kitchens: We provide infrastructure and software that enables food operators to open delivery-only locations with minimal capital expenditure and time. The aim of the project is to remove the entry barrier for the first generation food operator who cannot pay the hhigh-securitydeposits to kick start his/her trade activities. We have a ZERO RENTAL policy and work closely with the food operators on revenue share basis so as to remove the fixed costs burden on the entrepreneurs. We also help in marketing and cleaning up their kitchen through our effective social media presence. The overall affordability is achieved by creating the kitchen spaces using smart and sustainable techniques like up-cycling and refurbishing.
