25/05/2026
Indian Sports Business News last week's Updates ( 22 updates)
1. *T20 Mumbai League Season 4 & Women's League Begin*
Both tournaments run June 1–13 at Wankhede Stadium, with the Women's League making its inaugural debut.
2. *Asian Legends League Season 2 Announced*
Set to begin June 2 at Gymkhana International Cricket Stadium, Nairobi, Kenya.
3. *FIFA World Cup 2026 Broadcast Uncertainty for Indian Fans*
Prasar Bharati told Delhi High Court it's not obligated to acquire rights for the June 12 tournament.
4. *Paisabazaar Launches Cricket Campaign with Irfan Pathan*
The fintech brand rolls out a cricket-themed marketing initiative fronted by the former India all-rounder.
5. *Red Bull Launches 'Klear it with KL' Fan Game*
Top leaderboard winner gets a meet with Delhi Capitals captain KL Rahul; top 100 receive signed merch.
6. *Bisleri Signs 3-Year Deal with Rugby Premier League*
The beverage brand becomes an official partner of the growing domestic rugby league.
7. *FanCode Acquires Global Broadcast Rights for SAFF Women's Championship*
The sports streaming platform adds another major women's tournament to its portfolio.
8. *MLB Partners RISE Worldwide to Grow in India*
Major League Baseball teams up with the Indian sports marketing agency to expand its fanbase.
9. *BCCI Announces 2026-27 Domestic Season Schedule*
A massive 1,788 matches planned across men's and women's cricket covering senior, U23, U19, and U16 categories.
10. *Abu Dhabi Cricket Hub Takes Majority Control of Abu Dhabi T10*
ADCSH assumes ownership; the 2026 edition runs November 7–20 at Zayed Cricket Stadium.
11. *Watch Brand Rotoris Associates with RCB Captain Rajat Patidar*
The mechanical watch label announces a partnership with the IPL 2026 RCB skipper.
12. *Shrachi Sports & Tribes Co-Own Rarh Tigers in Bengal Pro T20 League*
Franchise rebranded as Shrachi Tribes Rarh Tigers ahead of Season 3.
13. *Kia India Signs 3-Year Deal with Tennis Premier League*
The automaker becomes an official sponsor of the domestic tennis league.
14. *Sri Lanka-India Test Series Scheduled August 15–27*
The two sides are set for a Test series during the late-summer window.
15. *IPL Announces Playoffs Ticket Sale Dates via District*
District is named the official ticketing agency for IPL playoff matches.
16. *Texas Super Kings Partners BRU for Major League Cricket 2026*
The MLC franchise announces a brand tie-up ahead of the upcoming season.
17. *CIC Rules BCCI Not a Public Authority Under RTI Act*
In a major ruling, the Central Information Commission overturns its own 2018 landmark order.
18. *Parle Products Launches Sticker Campaign with Blinkit for Cricket Season*
Gen Z-targeted stickers inspired by Parle-G and other brands available on GIPHY and WhatsApp.
19. *KP Group Launches 'India Ka Asli Power Play' Campaign with Delhi Capitals*
Features players Axar Patel, KL Rahul, Kuldeep Yadav, and Ashutosh Sharma.
20. *Lanka Premier League Secures Multi-Million Dollar Funding for Season 6*
IPG completes all-stock merger with Flash Sports & Media; LPL rights move to NASDAQ-listed UGRO.
21. *Delhi Capitals Cricket Academy Opens Centre in Seattle*
The franchise expands its grassroots footprint internationally.
22. *Karnataka CM Lays Foundation for 80,000-Capacity Stadium in Anekal*
The ₹950 crore project is being developed by the Karnataka Housing Board.
Reported by Positive Sports Vibe Community
