14/07/2026
The film shows a day in the life of a young man, hanging out with friends, playing football with his local club and going swimming, until one evening a solo dip sees him getting into difficulty in the water and struggling. Remembering the advice of 𝐅𝐥𝐨𝐚𝐭 𝐭𝐨 𝐋𝐢𝐯𝐞, through an earlier conversation, he resists the instinct to panic, swim, or thrash about and instead stays calm, makes himself float and survives. It's a simple message but one that could save a life.
If you find yourself in difficulty in the water, '𝐅𝐥𝐨𝐚𝐭 𝐭𝐨 𝐋𝐢𝐯𝐞':
Lie on your back with your ears submerged in the water
Try to relax and breathe normally
Gently move your hands and legs to help you stay afloat
Once your breathing is under control, call for help or swim to safety
Practise floating in a supervised location like a swimming pool
Remember it. Share it. 𝐅𝐥𝐨𝐚𝐭 𝐭𝐨 𝐋𝐢𝐯𝐞.
If you see someone in difficulty on the water call 112 or 999 and ask for the Coast Guard.